In Japan's summers, where record high temperatures are broken year after year, the "stuffiness" and "heat buildup" inside shoes have become a serious stress for many people today. To address this, shoe retailer ABC-MART is holding a "Cool Comfort Fair" featuring a comprehensive collection of items to support comfortable summer walking.

This fair will showcase a curated selection of shoes equipped with cutting-edge "contact cooling materials," "highly ventilated designs" for overwhelming comfort, and "heat shield leather" that blocks heat from direct sunlight. Our lineup balances innovative functionality that lowers perceived temperature from your feet up with trendy designs, strongly supporting your comfortable summer experience across business, casual, and active scenes.

Instant Coolness on Touch! "Contact Cooling Materials" for Immediate Comfort

One of the highlights of this fair is our models that incorporate the latest "contact cooling materials" in the shoe's interior and insoles. The moment you slip them on, a pleasant coolness spreads, instantly alleviating the discomfort of your morning commute or outings. They also excel in moisture-wicking and quick-drying properties, so even if you sweat, they won't feel sticky, maintaining a smooth texture all day long. We offer a wide range, from sneakers and sports shoes to casual shoes for daily wear, delivering an innovative wearing experience that makes summer outings more active and comfortable.

Unparalleled Freshness with "Highly Ventilated Designs" for Breathability Without Stuffiness

To thoroughly eliminate "stuffiness," the biggest concern when choosing summer footwear, we present our "highly ventilated design" series. The uppers are made with special lightweight mesh materials that take in outside air with every step, efficiently releasing heat from inside the shoe. Furthermore, some models feature ventilation holes in the soles, creating a three-dimensional airflow from all directions. By preventing heat from accumulating inside the shoes, your feet stay fresh even during long walks or desk work. Additionally, some models include insoles containing "diatomaceous earth" for quick-drying comfort.

A Business Partner! "Heat Shield Leather" Shuts Out Direct Sunlight Heat

For business professionals who spend a lot of time outdoors, we offer business shoes made with "heat shield leather" treated with special heat-shielding technology. Traditional black or brown leather shoes tend to absorb heat from direct sunlight, causing the interior to become excessively hot. However, the leather with this technology reflects near-infrared rays, dramatically suppressing temperature rise from sunlight. While maintaining a formal and stylish appearance, the interior remains surprisingly cool. In the demanding summer business scene, these are truly innovative must-haves for modern business people, supporting their on-the-go performance and dignity from the ground up.

ABC Mart introduces new shoes perfect for summer festivals!

6 "New Footwear" Selections That Support Comfort with Contact Cooling

HAWKINS

Mesh Ballet Sneakers IVORY

5,489 yen (tax included) 22.5cm~25.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7053980001016/

ABC SELECT

Knit Sneakers LT.BLUE

6,589 yen (tax included) 22.5cm~25.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7051240003016/

ABC SELECT

Mary Jane Sneakers ALL BLACK

5,489 yen (tax included) 22.5cm~25.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7051230001016/

ABC SELECT

2-Strap Sandals BLACK

5,390 yen (tax included) S~XL

https://www.abc-mart.net/shop/g/g7049410001003/

ABC SELECT

Volume Double Buckle Sandals 6 BEIGE

6,490 yen (tax included) S~XL

https://www.abc-mart.net/shop/g/g7050610002003/

ABC SELECT

Jute Sandals 6 IVORY

5,489 yen (tax included) S~XL

https://www.abc-mart.net/shop/g/g7072770002004/

6 "New Footwear" Selections Chosen for Excellent Breathability!! Quick Drying

adidas

Ventice Climacool FTWR/CORE/CORE

8,800 yen (tax included) 22.0cm~30.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7061940001043/

HAWKINS

Traveler Cool NAVY

7,689 yen (tax included) 24.5cm~29.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7009670002018/

HAWKINS

Traveler Cool NAVY

7,689 yen (tax included) 24.5cm~29.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g6370920002018/

ABC SELECT

Dry Mules BLACK

5,390 yen (tax included) 25.0cm~28.0cm (1.0cm increments)

https://www.abc-mart.net/shop/g/g7059630001019/

ABC SELECT

Dry Sneaker Sandals BROWN/BLACK

4,389 yen (tax included) 24.0cm~29.0cm (1.0cm increments)

https://www.abc-mart.net/shop/g/g7058370002017/

ABC SELECT

Dry Mesh Sandals GRAY

4,389 yen (tax included) 24.0cm~29cm (1.0cm increments)

https://www.abc-mart.net/shop/g/g7058380002017/

6 "New Shoe" Selections That Reflect Heat with Heat Shielding Material

ABC SELECT

Quick Slide Sneakers BLACK

6,490 yen (tax included) 24.5cm~28.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7085870001018/

ABC SELECT

Quick Slide Sneakers GRAY

6,490 yen (tax included) 24.5cm~28.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7085870002018/

HAWKINS

Ventilation Straight Tip BLACK

10,989 yen (tax included) 24.5cm~29.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7010400001018/

HAWKINS

Ventilation Straight Tip BISCOTTO

10,989 yen (tax included) 24.5cm~29.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7010400002018/

HAWKINS

Ventilation U-Tip BLACK

10,989 yen (tax included) 24.5cm~29.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7010410001018/

HAWKINS

Ventilation U-Tip BISCOTTO

10,989 yen (tax included) 24.5cm~29.0cm (0.5cm increments)

https://www.abc-mart.net/shop/g/g7010410002018/

4 "New Wear" Selections for Cooling and Ventilation Beyond Your Feet

Danner

air con VEST BLACK

32,780 yen (tax included) S~XXL

https://www.abc-mart.net/shop/g/g7130840001003/

Danner

air con VEST OLIVE

32,780 yen (tax included) S~XXL

https://www.abc-mart.net/shop/g/g7130840002003/

Danner

air con SHORT SLEEVE BLACK

32,780 yen (tax included) S~XXL

https://www.abc-mart.net/shop/g/g7130850001003/

Danner

air con SHORT SLEEVE OLIVE

32,780 yen (tax included) S~XXL

https://www.abc-mart.net/shop/g/g7130850002003/

Positively Transforming Japan's Summer from Your Feet Up

ABC-MART has always been committed to "enriching lifestyles from the feet up," standing by our many customers. This summer, measures against extreme heat due to global warming are more important than ever. The products introduced in this "Cool Comfort Fair" are not just cool; they compromise nothing on wearability, durability, and fashion as shoes. We aim to change "I don't want to go out because it's hot" to "I want to go out because I have these shoes." Through the popularization of functional footwear, we aim to transform summer mobility from a time of endurance to a time of comfort, bringing smiles and more activity to summers across Japan. We sincerely look forward to your introduction on your company's media.

ABC-MART Official Online Store: https://www.abc-mart.net/shop/e/efes/

Company Overview

Company Name: ABC-MART, Inc.

Representative: Kiichiro Hattori

Location: Azabudai Hills Mori JP Tower 48F, 1-3-1 Azabudai, Minato-ku, Tokyo

Established: June 6, 1985

Business Activities: Retail of shoes, apparel, and miscellaneous goods; planning, manufacturing, and sales of shoe products.

<Inquiries from Customers>

Phone: 0120-936-610

Hours: 10:00 - 17:00 (Weekdays Monday to Thursday)

FACT BOX

  • Source: PR TIMES
  • Category: 商品・Event
  • Organizations: ABC-MART / HAWKINS / adidas