San Francisco's 'Allbirds' Opens Limited-Time Spring Pop-up Stores at Two Locations: Shinjuku and Futako Tamagawa!

"Allbirds," which utilizes natural materials to deliver comfort and sustainability to your feet, will open limited-time pop-up stores at Shinjuku Takashimaya and Futako Tamagawa Rise from Wednesday, April 8, 2026, to Sunday, May 10, 2026.

Allbirds operates with the purpose of "reversing climate change through better business" and develops products focusing on materials with low environmental impact. At these pop-up stores, we will offer an optimal lineup for the Golden Week holiday season, centering on new Spring/Summer 2026 products, including the pre-sale "Stripes Collection."

Furthermore, we will hold a special workshop where you can customize your own Allbirds shoes on Saturday, April 11 at Shinjuku Takashimaya, and Saturday, April 29 at Futako Tamagawa Rise. Decorate your shoelaces utilizing plastic that would otherwise be thrown away. Let's enjoy customizing your very own unique pair of shoes!

Pop-up Store Overview - Shinjuku Takashimaya Address: 5-24-2 Sendagaya, Shibuya-ku, Tokyo 151-8580 Event Period: Wednesday, April 8, 2026 ~ Tuesday, April 28 Operating Hours: 9:30 ~ 19:30 Location: Shinjuku Takashimaya 8th Floor, Sports Maison Special Venue

- Futako Tamagawa Rise Address: 2-21-1 Tamagawa, Setagaya-ku, Tokyo 158-0094 Event Period: Wednesday, April 15, 2026 ~ Sunday, May 10 Operating Hours: 10:00 ~ 20:00 Location: Futako Tamagawa Rise Town Front 1F Event Space

Event Overview Event Details: A collaboration event with "Gomi no Gakko" (Garbage School). Experience sustainable manufacturing using beads born from plastic bottle caps that are typically thrown away. Participate in a quiz, turn the capsule toy machine, and get beads! Use the beads you acquire to customize your Allbirds shoes and create a pair uniquely yours. Furthermore, for those who purchase shoes on the day of the event, we will gift shoelaces that can be used in the workshop in limited quantities (first-come, first-served).

Event Schedule: April 11 (Sat) Inside the Shinjuku Takashimaya Pop-up Venue April 29 (Sat) Inside the Futako Tamagawa Rise Pop-up Venue

How to Participate: No reservation required. You can participate anytime during pop-up operating hours.