Starting June 1, 2026, Aeon Retail will fully launch its line of beauty appliances from the beauty tech brand 'ANLAN' in exclusive pink colors at approximately 200 'Aeon' and 'Aeon Style' stores, as well as the 'Aeon Style Online' shop.

In recent years, there has been a growing demand for 'motivation consumption,' where the focus is on boosting mood, as well as 'self-care and reward consumption.' In response, Aeon Retail began Japan's first in-store sales of ANLAN beauty appliances in March 2026 to help boost customers' daily motivation.

From June 1, the company is rolling out up to nine popular items in an exclusive Aeon pink color, including the SNS-popular 'ANLAN EMS Eye Beauty Device' and the 'ANLAN Classic Tsubo,' which is making its debut in Japan. The sophisticated light pink finish is designed to lift the user's mood. Stores will feature samples, providing an environment where customers can check the color and size of the products before purchasing.

[Sales Overview] Launch date: Sequentially from June 1, 2026 Retail stores: Approx. 200 'Aeon' and 'Aeon Style' stores Online store: 'Aeon Style Online' Product lineup: 9 Aeon-exclusive pink color items

[Product Examples] ■ ANLAN Royal Water Peeling <Pink Color Model> Uses ultrasonic vibrations of approx. 24,000 times/second to gently remove pore dirt and makeup residue. Features an integrated waterproof structure. Functions: Cleansing, Infusion, EMS, LED. Price: 3,618 yen (3,979.80 yen incl. tax)

ANLAN EMS Eye Beauty Device <Pink Color Model> Equipped with 6 functions: heat, EMS, vibration, ion, and red/blue LED. Gently cares for eyes and mouth areas, stimulating facial muscles. Weighs approx. 55g. Price: 2,900 yen (3,190 yen incl. tax)

ANLAN Hot Eyelash Curler (Clip Type) <Pink Color Model> Features quick preheating in 10 seconds. Two-stage temperature control. Price: 2,164 yen (2,380.40 yen incl. tax)

ANLAN Classic Tsubo <Pink Color Model> [Japan Debut Product] 9D spherical surface recreates a shiatsu-like experience, with up to 20V EMS targeting deep muscles. Price: 4,345 yen (4,779.50 yen incl. tax)

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Organizations: ANLAN