Toshu Holdings Co., Ltd. (headquartered in Chofu City, Tokyo) has launched a new initiative at its bento and prepared food specialty store 'Kitchen Origin' to offer the same pricing on Uber Eats as in-store prices.

While delivery services have traditionally charged different prices than in-store offerings, Kitchen Origin is now aligning its Uber Eats prices with in-store prices to make delivery more accessible and convenient for a wider range of customers.

Customers can now order freshly prepared bento meals—cooked in-store—from the comfort of their homes or offices at the same price as in-store purchases.

Kitchen Origin aims to make daily meals more convenient and accessible. The company will continue to provide services that align with customers’ lifestyles.

Ordering via Uber Eats

Uber Eats Official Website: https://www.ubereats.com/jp

Orders can be placed via the Uber Eats app or the official website.

Eligible stores include Kitchen Origin and Origin Bento locations available on Uber Eats.

※Product availability may vary by store.

※While product prices match in-store pricing, standard Uber Eats service and delivery fees apply separately.

About 'Kitchen Origin' and 'Origin Bento'

'Origin Bento' was established in 1994 as a new-style bento shop featuring a self-serve, weight-based selection of prepared dishes. The brand emphasizes in-store cooking, preparing meals daily with care.

'Kitchen Origin' was launched in February 2014 in Ikebukuro, Tokyo. While maintaining the same product lineup as Origin Bento, it features a refreshed, calming store design that appeals to female customers. Some locations include an eat-in corner, offering a convenient space for quick meals that fit various lifestyles.

Kitchen Origin and Origin Bento offer over 40 types of bento meals, including made-to-order bentos prepared just before pickup and ready-made bentos displayed fresh in-store. Prepared dishes and salads are pre-portioned for easy handling and sold in convenient packs. The menu includes a wide variety of bento boxes, rice balls, and vegetable-rich dishes and salads—designed to make everyday dining more enjoyable. Whether for regular meals or to add an extra dish, customers are encouraged to visit Kitchen Origin or Origin Bento.

Kitchen Origin Official Website: https://kitchen-origin.toshu.co.jp/about

X (formerly Twitter): https://x.com/origin_PR

Instagram: https://www.instagram.com/kitchenoriginofficial/

About Toshu Holdings Co., Ltd.

Representative: Masayuki Goto, President and CEO

Head Office: KDX Chofu Building 5F, 1-18-1 Chofugaoka, Chofu City, Tokyo

Founded: September 1966 (Showa 41)

Business Activities: As part of the Aeon Group, Toshu Holdings operates the Origin business (bento and prepared food sales), restaurant operations, and a deli integration business that incorporates Origin products into Aeon’s deli departments.

Brands: Kitchen Origin, Origin Bento, Origin Delica, Renge Shokudo Toshu, Musashino Udon Komugihare, Teppan Yaki Soba Getty

Toshu Holdings Official Website: https://www.toshu.co.jp/

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン
  • Organizations: Uber Eats
  • Products / services: Uber Eats