What is the new collaborative product being released by Tottimo! and Esther Bunny?

IK Co., Ltd. is releasing limited-design color shampoos named 'Tottimo! Color Shampoo Esther Bunny Design' as their first collaboration product.

When will the Tottimo! Color Shampoo Esther Bunny Design be available for purchase and where can it be found?

The Tottimo! Color Shampoo Esther Bunny Design will be available starting April 1, 2026. The limited package with hairband will be at Don Quijote stores, while the standard package with hairband will be on Amazon and Qoo10.

What are the specific color options and the price of the new Tottimo! Color Shampoo Esther Bunny Design?

The shampoo comes in three color variations: Purple, Pink, and Silver. Each 350ml bottle is priced at 1,980 yen, inclusive of all applicable taxes.

What exclusive item is offered as a novelty gift with the purchase of the collaboration shampoo?

A fluffy baby pink hairband, featuring an exclusive Esther Bunny illustration, is provided as a special novelty gift for customers purchasing the collaboration shampoo.

Can you describe the design characteristics of the Tottimo! Color Shampoo Esther Bunny Design packaging?

The shampoo features a kitsch and girly design, with each color showcasing a different illustration of Esther Bunny enjoying a relaxing moment, making the packaging appealing.

"Esther Bunny" and Hair Care Brand "Tottimo!" Announce First Collaboration! Limited Edition "Esther Bunny" Design Color Shampoos to be Released in Limited Quantities!

Published Mar 28, 2026 7:48 PM ・ Updated Jun 14, 2026 5:16 PM ・ 4 min read ・ Source: PR Times

"Tottimo!" collaborates with popular Korean character "Esther Bunny" to release limited edition color shampoos.

IK Co., Ltd. (Headquarters: Nagoya City, Aichi Prefecture; Representative Director: Yasutaka Nakajima), a wholly-owned subsidiary of IK Holdings Co., Ltd. (Headquarters: Nagoya City, Aichi Prefecture; Representative Director: Shogo Nagano), will release limited-design color shampoos in collaboration with the popular Korean character "Esther Bunny" from its hair care brand "Tottimo!", which helps those who enjoy fashionable hair achieve their desired hairstyles. These will be available in limited quantities at Don Quijote stores nationwide starting April 1, 2026.

*Some stores may not carry these products.

Development Background

This time, we collaborated with "Esther Bunny" for the brand's first collaboration design.

"Tottimo! Color Shampoo Esther Bunny Design" features a limited design that makes you want to enjoy fashionable hair with Esther Bunny 💗💜

Each color features a different design, depicting Esther Bunny's relaxing time, appearing in a kitsch & girly design 👀✨

Furthermore, for this collaboration, we have prepared a hairband as a novelty gift for those who purchase "Tottimo! Color Shampoo Esther Bunny Design". The fluffy baby pink hairband features an exclusive illustration, creating a heart-fluttering cute design 💗

[Sales Channels]

・

Don Quijote stores nationwide

*Some stores may not carry these products.

Amazon, Qoo10

Product Overview

Tottimo! Color Shampoo Esther Bunny Design

Color variations: All 3 colors (Purple, Pink, Silver)

Price: 1,980 yen (tax included)

Volume: 350ml

<img src="https://prcdn.freetls.fastly.net/release_image/16153/423/16153-423-4e84eb960fdceeae595ecf20c3cc31db-886x1107.jpg?width=1950&height=1350&...

FACT BOX

Source: PR Times
Category: News

"Esther Bunny" and Hair Care Brand "Tottimo!" Announce First Collaboration! Limited Edition "Esther Bunny" Design Color Shampoos to be Released in Limited Quantities!

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