Overseas Cosmetic Series "JAPONIE" Achieves "Vegan" and "Cruelty-Free" Certifications for All Products

Currently, in the global cosmetics market, awareness of environmental protection and animal welfare is increasing, and sustainable consumption (ethical consumption) is becoming mainstream. "Aishito-to Co., Ltd." (Nakagawa City, Fukuoka Prefecture, Representative: Hatsue Iwamoto), has pursued "beauty and health" since its founding. To prove that its products are manufactured according to global standards, it has now acquired these two certifications for the "JAPONIE" series.

**■ Background and Purpose**

Currently, in the global cosmetics market, awareness of environmental protection and animal welfare is increasing, and sustainable consumption (ethical consumption) is becoming mainstream. "Aishito-to Co., Ltd." (Nakagawa City, Fukuoka Prefecture, Representative: Hatsue Iwamoto), has pursued "beauty and health" since its founding. To prove that its products are manufactured according to global standards, it has now acquired these two certifications for the "JAPONIE" series.

**■ Overview of Acquired Certifications**

With the acquisition of these certifications, "JAPONIE" has been recognized as a product at the forefront of SDGs (Sustainable Development Goals), taking into account the global environment and animals.

**"Vegan Certification"**

Proof that the product uses 100% plant-derived ingredients with no animal-derived raw materials used in the manufacturing process.

**"Cruelty-Free Certification"**

Proof that no animal testing has been conducted at any stage of product development or manufacturing.