AMESCOTES, INC. (Headquarters: Seoul, South Korea, CEO: Lee Won-young), a company specializing in the planning and manufacturing of handbags, is holding its first-ever solo pop-up store for its leather bag brand <Atelier de LUMEN> at Shibuya PARCO, 1st floor "ARCADE," until July 21 (Tue). During the event, all products will be offered at a special discount of up to 20% OFF, and customers who make a purchase over a certain amount will receive a limited quantity PLIER CARD HOLDER as a gift.

Pop-up Store at Shibuya PARCO 1st Floor "ARCADE"

About <Atelier de LUMEN>

<Atelier de LUMEN> is a Seoul-based leather goods brand with the concept of "becoming a light that quietly illuminates ordinary daily life." It is characterized by its craftsmanship that balances softness with structured silhouettes, utilizing natural materials such as vegetable leather and nappa leather.

The brand has been featured at the long-established Parisian department store Printemps, and in Japan, it has held pop-ups at Hankyu Umeda Main Store, Omotesando Hills, and NEWoMan Shinjuku. This Shibuya PARCO event marks its fourth appearance in Japan. The brand's official Instagram account has over 110,000 followers.

<Atelier de LUMEN> Brand Visual

About the Shibuya PARCO Pop-Up Store

The venue recreates the atmosphere of the flagship store in Hannam, Seoul. Warm wood tones are combined with leather items and objects to express the brand's archival world.

The theme for the Fall/Winter 2026 season is "Time Layer." The collection allows visitors to experience the beauty of natural leather, which deepens with the passage of time, through both products and the space itself. This includes the texture that becomes familiar with use, and the luster and character developed through the owner's habits and years of ownership.

The lineup features new arrivals such as the LOG LARGE BAG, LOG MIDDLE BAG, COLLEN BUCKET BAG, and MOON BAG. Natural leather with a vintage feel is crafted into a soft, draped structure with minimal internal support, allowing customers to enjoy the inherent softness and aging process of the leather.

Flagship Store in Hannam, Seoul

About the Operating Company

AMESCOTES, INC. is a manufacturer specializing in OEM/ODM for handbags. Based on the expertise in material selection and sewing cultivated through the production of bags for numerous brands, the company handles <Atelier de LUMEN> from planning to production and sales in an integrated system. Starting with its rollout in 16 select shops, the company plans to expand its wholesale business in the Japanese market.

Product Information (All are new items from the Fall/Winter 2026 collection)

LOG LARGE BAG ¥56,100 (tax included)

LOG MIDDLE BAG ¥50,270 (tax included)

COLLEN BUCKET BAG ¥45,980 (tax included)

*Now available for pre-sale at the Shibuya PARCO pop-up store.

[26AW New Arrival] LOG LARGE BAG (¥56,100 tax included)

[26AW New Arrival] LOG MIDDLE BAG (¥50,270 tax included)

[26AW New Arrival] COLLEN BUCKET BAG (¥45,980 tax included)

Pop-Up Information

Name: Atelier de LUMEN SHIBUYA PARCO POP UP

Address: 1F ARCADE, 15-1 Udagawa-cho, Shibuya-ku, Tokyo

Dates: July 4, 2026 (Sat) - July 21, 2026 (Tue)

Business Hours: 11:00 - 21:00 (No reservation required)

Official Instagram: @atelier_de_lumen.jp

Official Online Store: https://atlm.kr

Company Profile

Company Name: AMESCOTES, INC.

Representative: CEO Lee Won-young

Location: Seoul, Republic of Korea

Business Activities: OEM/ODM planning and manufacturing of handbags, planning, manufacturing, and sales of its own brand <Atelier de LUMEN>

Inquiries regarding wholesale: [email protected]

Official Website: https://atlm.kr

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Organizations: AMESCOTES, INC. / Atelier de LUMEN