Aoyama Trading Co., Ltd. (Headquarters: Fukuyama City, Hiroshima Prefecture / President: Taizo Endo) will launch 'half-pants' that can be worn with confidence in business settings starting Tuesday, May 19. They will be available at 100 select Aoyama Tailor stores and the official online store, responding to social backgrounds such as recent record-breaking heatwaves and changes in Cool Biz wearing habits. This marks the first time Aoyama Tailor has released business-oriented half-pants. Product page: https://www.y-aoyama.jp/ec/shop/g/g2006039059222/

Currently, summer business style is at a turning point. The Tokyo Metropolitan Government has expanded 'Tokyo Cool Biz', allowing half-pants to be worn even at the Tokyo Metropolitan Government Building. In addition, the casualization of business wear is accelerating in various local governments to improve cooling efficiency. However, the 'correct answer' for wearing half-pants in a business setting has not yet been established. Many people express anxiety when adopting them, wondering if they will 'stand out in the office' or if they are 'appropriate as personal grooming'. Therefore, our company, which has handled numerous business items, proposes business-oriented half-pants that can be worn comfortably even during internal meetings and desk work as a new summer business style.

This product is characterized by a neat and clean feeling appropriate for business scenes. The length has been meticulously adjusted by millimeters, designed to an exquisite length that suppresses excessive exposure not only when standing but also when sitting. We paid close attention so as not to cause discomfort to those around us. Furthermore, by adopting a tapered silhouette that gradually narrows toward the hem, the feet look neat, creating an elegant impression. It produces a smart business style that blends with a wide range of styles from loafers to sneakers. It is an item that responds to various scenes faced by modern business people, such as 'commuting in extreme heat', 'office work days when you want to relax', and 'long business trip movements'. In addition, this product is developed as 'cassette clothes' complete with a jacket, short-sleeved shirt, T-shirt, and long pants made of the same fabric. It achieves both 'time performance' (Taipa), saving time when choosing clothes on busy mornings, and 'cost performance' (Cospa), allowing it to be mixed and matched regardless of whether on or off duty.

[Product Overview] Product number: ACHP6301-01, 33 Product name: Half-pants <Setup wearable> Material: 88% Nylon, 12% Polyurethane Sizes: S to LL (4 sizes in total) Sales price: 5,489 yen including tax Colors: Black, Charcoal Sales stores: 100 select Aoyama Tailor stores, official online store *The information stated is current at the time of the release announcement.

Half-pants Product Details - In addition to a length that allows the knees to be seen moderately, it has a dress specification with a front fly similar to slacks, producing a neat feeling appropriate for business. - In addition to 2-way vertical and horizontal stretchability, it has a relaxed fit with an elastic waistband. - Packed with nice functions for the hot season, such as contact cooling, sweat-absorbing and quick-drying, and UV cut.

Cassette Clothes Mix-and-Match Coordination Developed as 'cassette clothes' where all 5 items of the same material—jacket, short-sleeved shirt, T-shirt, and long pants—can be freely combined. Various styling options are possible according to the scene, such as a jacket with long pants during business negotiations, or a shirt with half-pants during office work. Sales prices: - Jacket: 9,889 yen - Short-sleeved shirt: 5,489 yen - T-shirt: 4,389 yen - Long pants: 6,589 yen *All prices include tax.

Person-in-Charge Comment Hiroki Sato, Manager, Product Department 1 The planning of half-pants is a big challenge for Aoyama Tailor. However, given the record-breaking extreme heat and growing awareness of energy conservation, we thought it was an item that we should propose precisely because we are a company that sells business wear. It is a confident work that pours in the technology cultivated in suit making and maintains moderation and dignity. We hope it becomes a new option for summer.

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  • Source: PR TIMES
  • Category: New Product