Apaman Shop, operated by APAMAN Co., Ltd. (Chuo-ku, Tokyo; President: Kai Yamazaki), which holds the No. 1 record in both store count and contract numbers in the rental housing brokerage industry, will release the third installment of its '50-Sound Dance Project' on Wednesday, May 27, 2026. In this project, the company's official mascots, 'Bear-kun' and 'Hani-chan,' perform short dances themed around various cities.

This 'Utsunomiya Edition' highlights the city, which is nationally known as the 'City of Gyoza.' It is also a region where nature, parks, and historical cultural facilities coexist well with urban functions and livability. Bear-kun expresses these diverse charms through dance.

*This video does not indicate an official partnership with Utsunomiya City or any specific facilities.

This initiative aims to widely promote regional charm through short videos as a form of regional co-creation content utilizing corporate characters.

FACT BOX

  • Source: PR TIMES
  • Category: press_release