'Asahi Jurokucha Rooibos Blend' to be Released on May 19

Asahi Soft Drinks Co., Ltd. (Headquarters: Tokyo, President: Kayoko Kondo) will launch 'Asahi Jurokucha Rooibos Blend' nationwide from May 19.

'Asahi Jurokucha Rooibos Blend' is a 'Jurokucha' (sixteen tea) that uses carefully selected rooibos, which is fragrant and free of off-flavors, and is characterized by a sweet, savory, and refreshing taste. Utilizing the blending technology cultivated over the years, we have carefully selected ingredients that pair well with rooibos. It is caffeine-free and free of 28 specified allergens, so it can be safely consumed by small children and adults alike.

Against the backdrop of increasing health consciousness, interest in rooibos tea is expanding in the sugar-free tea market. Through the launch of this product, we will provide customers with a new option for sugar-free tea.

The 'Jurokucha' brand is based on Eastern health philosophy, carefully blending 16 carefully selected ingredients with unique manufacturing methods to pursue deliciousness and health. We will continue to promote the health value unique to blended teas and develop products and promotional activities that meet the changing needs of customers.

[Product Overview] Product Name: Asahi Jurokucha Rooibos Blend Container/Volume: PET 630ml Suggested Retail Price: 200 yen (excluding tax), 216 yen (including tax) Category: Soft drink Release Date: May 19 Release Region: Nationwide