ASKUL to Hold Experiential Event 'Ii Ashita ga Kuru Ten' at Roppongi Hills Arena on May 30-31

ASKUL Corporation (Headquarters: Koto-ku, Tokyo; President and CEO: Akira Yoshioka; hereinafter 'ASKUL') will hold an experiential event titled 'Ii Ashita ga Kuru Ten' (Exhibition of Good Tomorrows) at Roppongi Hills Arena (Minato-ku, Tokyo) from Saturday, May 30 to Sunday, May 31, 2026.

This event is an experiential exhibition introducing <delightful choices> that propose what kind of 'good tomorrow' can be realized in every workplace and daily life by incorporating products handled by ASKUL's mail-order services. Visitors can actually see, touch, and try products sold on the B2B services 'ASKUL' and 'Soloel Arena,' and the B2C service 'LOHACO.' Through the five senses, such as scent, texture, and sight, visitors can experience not only the value of the products themselves but also the environmental and social consideration behind them, encountering new <delightful choices> that can be adopted in daily work and life.

At the venue, products from 105 series by 63 exhibiting companies will be displayed, along with plans to distribute trial samples and limited novelty items. In addition, participatory projects where visitors can learn about products and initiatives while touring the venue are also planned.

<Overview of 'Ii Ashita ga Kuru Ten'> Event Name: Ii Ashita ga Kuru Ten Dates: May 30 (Sat) - May 31 (Sun), 2026 Hours: May 30 (Sat) 10:00 - 18:00 (Last entry 17:30) May 31 (Sun) 10:00 - 17:00 (Last entry 16:30) Venue: Roppongi Hills Arena (6-10-1 Roppongi, Minato-ku, Tokyo) https://maps.app.goo.gl/xizcBbQdbtFESJVi6 Admission: Free Organizer: ASKUL Corporation Number of Exhibiting Companies: 63 Exhibited Product Series: 105 series Special Website: https://iiaskul.jp/ *Please note that Thursday, May 28, and Friday, May 29, will be held as Business Days accessible only to invited guests.

Background of the Event

Under the purpose of 'Continuing to deliver "happiness" to workplaces, lives, and the earth's future,' ASKUL is working on creating systems that allow customers to effortlessly make environmentally and socially conscious choices in their daily lives through products and services. Emphasizing the compatibility of economic and social value (trade-on), we promote the resolution of various social issues beyond just environmental consideration. We propose that customers can naturally choose products that contribute to environmental and social consideration during their regular shopping, without having to specially search for such products or change their work or lifestyle. Positioning this concept as 'Ethical e-commerce,' we aim for a form of e-commerce that satisfies customer benefits while also resolving social issues through product selection and sales floor creation. At the event, we will deliver an experience of 'seeing, touching, and trying' products through the old and new lineup of ASKUL original products and manufacturer items tailored to ethical e-commerce.

Furthermore, in recent years, against the backdrop of soaring resource prices and unstable raw material supplies, the importance of efforts to effectively utilize limited resources has been increasing. ASKUL has been promoting the 'ASKUL Resource Circulation Platform' to facilitate resource circulation. One example is the deployment of the original product series 'Matakul,' born from recycled plastic utilizing our unique scheme for collecting and recycling used clear folders.

At this event, in addition to introducing such various initiatives, we will categorize all 105 series of products into six themes, developing projects where visitors can realize what kind of 'good tomorrow' each product leads to.

Main Content

Product Exhibition (Experiential Exhibition) Product introductions at exhibiting company booths Distribution of trial samples and limited novelty items

POP UP STORE Participatory Content (Quiz rally, workshops, used clear folder collection, etc.)

Exhibition Themes

Time-saving and Efficiency: 'Lightening the Busyness' Products that reduce the hassle of replenishing, replacing, and tidying up, leading to a lighter burden in work and housework. We will introduce products that allow daily tasks to proceed more smoothly even within limited time.

Comfortable Design: 'Arranging the Space'