Asobisystem Announces Capital and Business Partnership with VOLVE CREATIVE

Asobisystem Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Yusuke Nakagawa) has completed a capital and business partnership with VOLVE CREATIVE Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; Representative Director: Eita Hokazono) through the acquisition of shares.

Asobisystem is a cultural company known for artist management, event planning such as music festivals, regional revitalization projects combining local resources with entertainment, and IP-based retail businesses. The company leverages its unique creative power and ability to broadcast content, along with a well-established global network, to create new culture originating from Japan.

VOLVE is a creative company focused on IP creation driven by music. It aims to develop and produce artists, creators, projects, and communities across both physical and virtual platforms, aiming to expand Japanese culture as global IP.

Through this partnership, the deep understanding of music production, music IP planning, and subculture held by VOLVE will be combined with Asobisystem's expertise in artist production and cultural broadcasting. The companies aim to increase the number of music players challenging global markets across physical and virtual realms, and strengthen the creation of content based on Japanese culture.

[Summary of Leadership Comments] Yusuke Nakagawa, Representative Director of Asobisystem, praised VOLVE’s commitment to exploring the possibilities of music and expressed excitement for new content development utilizing both companies' experiences. Eita Hokazono, Representative Director and CEO of VOLVE CREATIVE, emphasized that this partnership will advance global expansion of music-driven IP and stated their commitment to nurturing new Japanese content.