Atsugi Co., Ltd. (Headquarters: Ebina City, Kanagawa Prefecture, President: Shinji Nikko) will release "[UV] UV Cut" from the "ASTIGU" plain stocking line, which allows for UV protection simply by wearing them, starting with an advance sale at the Atsugi Online Shop on July 3 (Fri). Furthermore, an in-store advance sale will begin in early July at select Don Quijote stores, with nationwide sales scheduled sequentially from August.

No Reapplication Needed! Easy UV Care Just by Wearing

KEY FIGURES

25
UPF25

As the heat arrives, the importance of UV protection increases. However, there are many concerns regarding UV protection for the legs, such as "It's troublesome to apply sunscreen to a wide area of the legs" and "I dislike the sticky feeling of sunscreen."

Focusing on the need for "wanting to protect legs from UV rays but minimizing the effort," we are releasing "Astigu [UV]" from Astigu plain stockings, which allows for easy UV protection simply by wearing them. Astigu [UV] achieves a high UV cut rate of over 90% and UPF25, reducing UV rays that cause sunburn. The UV cut effect lasts while worn, making it a recommended item for those who find it difficult to reapply sunscreen while out or are concerned about uneven application.

The Secret to High UV Cut Rate is Special Nylon Yarn

The feature of Astigu [UV] lies in its yarn, which has the characteristic of absorbing UV rays.

When cutting UV rays with conventional stockings, there was a challenge in that they tend to reflect a wide range of light, including UV rays, which can impair the transparency of the fabric.

However, Astigu [UV] uses a special nylon yarn that absorbs only UV rays and transmits other light. By using yarn that absorbs UV rays and reduces their reach to the skin, we have achieved both UV cut effect and transparency. A UV protection treatment is further applied to the fabric knitted with this yarn. Through the double UV protection of the yarn and post-processing, we have achieved a high UV cut rate of over 90% and UPF25 even with light-colored fabric that blends well with the skin.

Product Overview

Astigu [UV]

UV protection pantyhose with a UV cut rate of over 90% and UPF25. It gently protects your legs from UV rays, making it recommended for those concerned about sunburn from pumps, etc. The gusset is a diamond gusset specification for ease of movement, and the toe is a reinforced toe specification that is resistant to tearing. It has an antibacterial and deodorizing treatment that suppresses the growth of bacteria on the fibers and reduces the generation of unpleasant odors. Anti-static processing is applied to prevent clothes from clinging.

Size Range: M-L, L-LL

Color Range: Nudy Beige, Natural Beige, Black (3 colors total)

Suggested Retail Price: 880 yen (tax included)

Main Sales Channels: Mass retailers, drugstores, discount stores, etc.

Online Shop: https://www.atsugi-styleup.jp/product/detail/AP8017 (Release Date: July 3)

Release Date: Sequentially from August 2026 (Advance sales began in early July at select Don Quijote stores)

List of Don Quijote Stores Handling This Product: https://www.donki.com/products/astigu_sl/

Astigu [UV] Knee-High Length

UV protection stockings with a UV cut rate of over 90% and UPF25. They gently protect your legs from UV rays, making them recommended for those concerned about sunburn from pumps, etc. They are knee-high length, easy to wear with longer bottoms. The toe is a reinforced toe specification that is resistant to tearing. It has an antibacterial and deodorizing treatment that suppresses the growth of bacteria on the fibers and reduces the generation of unpleasant odors. Anti-static processing is applied to prevent clothes from clinging.

Size Range: 22-25cm

Color Range: Nudy Beige, Natural Beige, Black (3 colors total)

Suggested Retail Price: 550 yen (tax included)

Main Sales Channels: Mass retailers, drugstores, discount stores, etc.

Online Shop: https://www.atsugi-styleup.jp/product/detail/FS5015 (Release Date: July 3)

Release Date: Sequentially from August 2026 (Advance sales began in early July at select Don Quijote stores)

List of Don Quijote Stores Handling This Product: https://www.donki.com/products/astigu_sl/

ASTIGU Brand Overview

In 2025, Astigu added innerwear to its lineup, becoming a brand that offers both legwear and innerwear as a total proposal. The brand concept "Be Free." embodies the desire for people to enjoy their everyday lives positively through items that are comfortable for both the skin and the mind. To make it easy to choose items according to your mood and fashion for the day, products are marked by product names and package designs that clearly indicate their functions and features.

Brand Site: https://www.astigu.jp/

Instagram: @astigu.jp (https://www.instagram.com/astigu.jp/)

About Atsugi Co., Ltd.

In May 2023, the brand logo was renewed. We aim to deliver FeelWear®, clothing that is comfortable to the skin and resonates with the heart, going beyond the conventional categories of legwear and innerwear, by being close to everyone.

FACT BOX

  • Source: PR TIMES
  • Category: 製品発売