On May 21, 2026, AXXZIA Co., Ltd. held the 'LisBlanc Ambassador Appointment Event.' During the event, the newly appointed ambassador, Hikaru Takahashi, took the stage to unveil the new web CM, 'I Will Not Waver!' Additionally, comedy duo EXIT, consisting of Rintaro and Daiki Kanechika, appeared as guest supporters. In the talk session themed 'Defense and Offense,' Takahashi and the EXIT members discussed the skin concerns of modern women and their individual approaches to skincare.
Regarding the filming of the new web CM, Hikaru Takahashi reflected, 'To express my skin's daily fluctuations, I had scenes where I split into clones and whispered my troubles, and there were close-up shots as well, which made me nervous. I approached the filming with the desire to enjoy every day strongly and straight, just like LisBlanc.' She also shared her personal skin experience: 'I developed hay fever this year, which caused skin irritation, but I found peace of mind after discovering LisBlanc, which allows for both defensive and offensive care.' She highlighted the 'LisBlanc Mild Cleansing Water' as her favorite, praising its comfortable texture and high performance.
EXIT members participated in the discussion, with Rintaro representing 'Defensive Rintaro' and Kanechika as 'Offensive Kanechika.' Rintaro said, 'On the night before an important day, I rely on my accumulated knowledge to perform a thorough defensive skincare routine.' Kanechika, on the other hand, was enthusiastic: 'Since I heard it contains retinol, I definitely want to go on the offensive. I'll start using it today!' They both highlighted the appeal of the brand, noting that 'it contains plant-based retinol, making it excellent to balance both protection and offense.' The event was filled with laughter and provided a meaningful look at how the brand addresses the skin concerns of modern women.
FACT BOX
- Source: PR TIMES
- Category: Event
- Products / services: LisBlanc