Base Food Co., Ltd. (Headquarters: Meguro-ku, Tokyo, Representative Director: Shun Hashimoto, https://basefood.co.jp), which develops and sells nutritionally complete staple foods, is pleased to announce that it has signed a supplier contract with Mari Amimoto, a designated player for the Japan Wheelchair Basketball National Team, as part of its "BASE UP SPORTS PROJECT" aimed at supporting the "base-up" of healthy bodies and sports performance.
Support for Various Activities through the "BASE UP SPORTS PROJECT"
Base Food is engaged in the "BASE UP PROJECT," which aims to realize a society where "everyone shines in their own way and is filled with smiles." This project supports the "base-up" of physical and mental health by incorporating nutritionally complete foods into daily life across various scenes such as sports, music, art, and culture.
We are pleased that Mari Amimoto, a wheelchair basketball player, has agreed to participate in the "BASE UP SPORTS PROJECT" within this initiative, leading to this supplier contract. Moving forward, we plan to provide various "BASE FOOD" series as nutritional support for Mari Amimoto, collaborate on various activities, and jointly promote awareness of "nutrition and sports performance."
【Profile】
Participated in 3 Paralympic Games. 21 years of experience with the Japanese national team. Currently plays for Cocktail (women's team) domestically, a strong team that has achieved 9 consecutive Empress's Cup victories. Also plays for Itami Super Phoenix (mixed team).
Played in the women's league in Australia and has experience in mixed club teams in the German Bundesliga, Spanish League, and French League.
Instagram: https://www.instagram.com/mariamimoto/?hl=ja
<Comment>
I am happy to be supported with my favorite BASE FOOD cookies and bread. I'm not good at eating breakfast, but I always have BASE BREAD. I'm looking forward to trying out new recipes and sharing them on social media. I look forward to working with you.
Overview of "BASE UP PROJECT"
This project aims to support individuals active in sports, music, art, and culture, as well as those enjoying these activities, striving to achieve their dreams, and working towards a sustainable society. It provides support from the perspective of "nutrition" and "health," embodying the sentiment of "Tomorrow's smiles, together with everyone."
Overview of "BASE UP SPORTS PROJECT"
This project supports the "base-up" of healthy body building and sports performance by encouraging the daily incorporation of "BASE FOOD," a smart nutritionally complete food, into various sports scenes and body-making routines.
<Recruiting Participants for "BASE UP SPORTS Supplier" for Sports Athletes/Teams/Organizations>
As an initiative to support the "base-up" of sports performance, we will provide various support activities, including the provision of "BASE FOOD" products, to sports athletes, teams, and organizations, both professional and amateur. Supplier activities include "Supplier Contracts" for medium to long-term support and "Supplier Programs" for short-term support, such as sampling, to provide opportunities for people of all ages and genders to experience the nutritionally complete food "BASE FOOD" while enjoying sports.
※For application methods, recruitment periods, and terms and conditions, please check our official note (https://note.basefood.co.jp/m/mf363ff308d08).
<BASE UP SPORTS Supplier Contract List (as of current date)>
Sport Category
Name
Affiliation
Soccer
Yuki Otsu
Former Jubilo Iwata
Soccer
Hiroki Sakai
Oakland FC (Australia A-League)
Soccer
Ryo Germain
Sanfrecce Hiroshima
Soccer
Shinnosuke Nakatani
Gamba Osaka
Soccer
Ryohei Watanabe
Urawa Reds
Soccer
Hideo Hashimoto
Former Gamba Osaka, Vissel Kobe, Cerezo Osaka, AC Nagano Parceiro, Tokyo Verdy, FC Imabari, Ocochias Kyoto AC
Soccer
Daniel Schmidt
Nagoya Grampus
Soccer
Kota Nakayama
FC Omiya Ardija
Soccer
Miyuki Mashiro
NTV Tokyo Verdy Beleza
Soccer
Miyu Matsunaga
NTV Tokyo Verdy Beleza
Soccer
Mayu Yamamoto
Excelsior (Netherlands Eredivisie)
Soccer
Tamaki Kiyomura
Shonan Bellmare Women
Soccer
Nankatsu SC
-
Soccer
SHIBUYA CITY FC
-
Soccer
VONDS Ichihara FC
-
Soccer
EDO ALL UNITED
-
Soccer
Thespakusatsu Gunma Luminous
-
Soccer
Toyo University Athletic Soccer Club (Men's Division)
-
Soccer
Toyo University Athletic Soccer Club (Women's Division)
-
Soccer
J.League
*Future Development Partner Contract
Soccer
Joga Sports College
-
Soccer
Kento Nakai
Tokyo Deaf Football Club, Tokyo United FC Plus
Soccer/3x3 Basketball/Cheerleaders/American Football/Blind Soccer
Shinagawa CC
-
Basketball
Naoki Uto
Toyama Grouses
Basketball
Daichi Nomoto
Shiga Lakes
Basketball
Shota Osaki
Tachikawa Dice
Basketball
Maki Takada
Denso Iris
Basketball
Ramu Tokashiki
Aisin Wings
Basketball
Sayaka Okamoto
Aisin Wings
Basketball
Asami Yoshida
Aisin Wings
Basketball
Kotaro Hisaoka
Ibaraki Robots
Basketball
Shinnosuke Tokugawa
Tokyo United Basketball Club
Basketball
Wataru Kanzaki
Aomori Watts
Basketball
Taito Nakaato
Nagoya Diamond Dolphins
Basketball
Keisuke Masuda
Vertex Shizuoka
Basketball
Ryota Ito
Ehime Orange Vikings
Basketball
Ryusei Abe
Yamagata Wyverns
Basketball
Takuma Morita
One League Wakayama
Basketball
Kounosuke Tanaka
Tokyo United Basketball Club
Basketball
Fighting Eagles Nagoya
-
Basketball
Aomori Watts
-
Basketball
Tokyo University of Health Sciences Women's Basketball Club "Wizards"
-
Basketball
Fujieda Meisei High School Basketball Club "BONDCROWS"
-
Basketball
PROJECT GLP
-
Wheelchair Basketball
Mari Amimoto
Cocktail / Itami Super Phoenix
Volleyball
Kotomi Osaki
Denso Airybees
Volleyball
VC Nagano Tridents
-
Volleyball
Tokyo Great Bears
-
Beach Soccer
Maho Ushiku
Caserreño Femenino (Spain Division 1) / Dores Fukuoka Venus
Beach Soccer
Avelada Kumamoto BS
-
Beach Volleyball
Mayu Sawame
Mirailabo Bio Science Co., Ltd.
Rugby
Shunta Nakamura
Yokohama Canon Eagles
Rugby
Anzu Yoshida
Mitsubishi Heavy Industries Sagamihara Dynaboars
Rugby
Ryoko Shibata
Meiji Yasuda Life Holly's
Rugby
Hakuoh University Rugby Club
-
American Football
University of Tsukuba American Football Club
-
Wheelchair Rugby
Hitoshi Ogawa
BLITZ
Tennis
Daisuke Sumizawa
Expert Power Shizuoka
Tennis
Jumpei Yamazaki
-
Tennis
Riko Kikawa
-
Soft Tennis
Tatsuki Matsu
NTT West Corporation
Handball
Rennosuke Tokuda
Albaomos Osaka
Handball
Mizuki Hosoe
Kumamoto Buystopin Dies
Handball
Kotomi Kida
Bekament BB (Serbia)
Handball
Sora Ishikawa
Super Amara Berabera (Spain)
Wheelchair Handball
Knockü Sports Club
-
Baseball
Vittoru Ito
-
Water Polo
VIOLET STARRS
-
Badminton
Gifu Bluvic
-
Lacrosse
Shinya Tateishi
FALCONS
Lacrosse
Jaguars
-
Pickleball
Yuta Yoshida
-
Swimming
Ryo Higuchi
-
Track and Field
Kanto Gakuin University Track and Field Club
-
Boxing
Seon Okazawa
-
Sport Climbing
Kento Yamaguchi
-
Freestyle Football
AKI (Satoshi Komine)
-
Parkour
Kenta Tsuboi
Tokyo Verdy Parkour
Parkour
Shun Taminya
Tokyo Verdy Parkour
Jump Rope
Michael
-
Ice Hockey
Misaki Sano
KalPa (Finnish National League)
Ice Hockey
SEIBU Princess Rabbits
-
Snowboard Alpine
Naoi Kanematsu
-
Snowboard (Freeride)
Yuki Takeuchi
-
Figure Skating
Kao Miura
-
Horse Racing
Shin Saito
Takayuki Yasuda Stable
Horse Racing
Akiyoshi Sugawara
Noboru Takagi Stable
Surfing
Daiki Tanaka
-
Canoeing
Shuhei Hachisuka
-
Mixed Martial Arts
Noriyoshi Umehara
Reversal Gym Musashikosugi Branch
Weightlifting
Koji Morita
-
Speed Climbing
Shuto Fujino
-
Trampoline
Hiroki Kishi
-
Trampoline
Daisho Yamada
Tochigi Prefectural Sports Association
Fencing
Itsuki Wakita
Numazu Shinkin Bank
Fencing
Kazuki Iimura
-
Yoga
STUDIO BREATH
-
eSports
Blue United eFC
-
▶︎Inquiries regarding "BASE UP SPORTS Supplier Contract" and "BASE UP SPORTS Supplier Program": [email protected]
What is "BASE FOOD" Smart Nutritionally Complete Food?
"BASE FOOD" is a nutritionally complete staple food that provides 1/3 of the daily required nutrients in a single meal, balanced perfectly. Using carefully selected ingredients, primarily from natural sources such as whole grains, soybeans, and chia seeds, we achieve nutritional balance and deliciousness through unique technology in formulation and manufacturing. It is a smart food that provides 33 types of nutrients required daily, including protein, dietary fiber, and 26 types of vitamins and minerals.
Since its launch in February 2017, we have expanded our series to include BASE PASTA, BASE BREAD, BASE YAKISOBA, BASE RAMEN, BASE Cookies, and BASE Pancake Mix. Cumulative sales have exceeded 300 million bags (as of March 2026), and cumulative regular subscribers have surpassed 1 million (as of November 2025).
Overview of Base Food Co., Ltd.
Our mission is to "Innovate Staple Foods and Make Health the Norm." Founded in April 2016, we are a food tech company. As a pioneer of nutritionally complete foods in Japan, we propose new staple foods that are "easy, delicious, and good for your body," aiming to create a society where everyone can enjoy their meals and health is a given.
Established: April 5, 2016
Headquarters: 5-25-2 Nakameguro, Meguro-ku, Tokyo
Representative: Shun Hashimoto
Business Activities: Development and sales of nutritionally complete foods, etc.
URL: https://basefood.co.jp
*1 Based on the Nutrient Labeling Standards, one serving (2 bags of BASE BREAD, 4 bags of BASE Cookies, 2 servings of BASE YAKISOBA, 2 servings of BASE RAMEN, 1 bag of BASE Pancake Mix cooked with 1 medium egg and 100ml of unadjusted milk) contains 1/3 or more of the daily standard values for all nutrients except fat, saturated fatty acids, carbohydrates, and sodium.
FACT BOX
- Source: PR TIMES
- Category: News