Base Food Co., Ltd. Signs Supplier Agreement with Choreographer, Director, General Artist, and Dancer Noir Sae

Base Food Co., Ltd. (Headquarters: Meguro-ku, Tokyo; Representative Director: Shun Hashimoto; https://basefood.co.jp), which develops and sells nutritionally complete staple foods, is pleased to announce that it has entered into a supplier agreement with Noir Sae, who is active as a choreographer, director, general artist, and dancer, as part of its "BASE UP CULTURE PROJECT" which supports the "base-up" of creators, designers, and artists active in the art, entertainment, and fashion scenes.

Support for Various Activities through "BASE UP CULTURE PROJECT"

Base Food is engaged in the "BASE UP PROJECT," an initiative that aims to realize "a society where everyone shines in their own way and is filled with smiles." This project supports the "base-up" of physical and mental health by incorporating nutritionally complete foods into the daily lives of individuals active in fields such as sports, music, art, and culture.

This supplier agreement was realized through the support of Noir Sae, who is active as a choreographer, director, general artist, and dancer, within the "BASE UP CULTURE PROJECT," which supports the "base-up" of creators and artists active in the art, entertainment, and fashion scenes. In addition to providing various "BASE FOOD" series as "food" support for Noir Sae, we plan to broadly develop activities together, including support for creative activities in the future.

【Profile】

Choreographer, Director, General Artist, Dancer

Encountered classical ballet at a young age and discovered the joy of dancing. Pursues a wide range of expressions including contemporary dance, HIPHOP, JAZZ, and acting. Currently involved in the creation of diverse works such as stage plays, movies, dramas, commercials, and music videos, engaging in unique expressive activities that fuse choreography, direction, dance, and acting.

Since 2004, has been the general producer and director of the art performance "KISEKI" (Living Traces), which focuses on the theme of the hope for life. Following its Tokyo performance in 2011, it was also held in New York in 2012.

Has been responsible for the choreography, supervision, and production of dance scenes in numerous CMs and video works, including the drama "Aibou" and "Zenryoiki Ijo Kaiketsu Shitsu."

Currently involved in a drama series scheduled for broadcast in the summer of 2026, a film scheduled for release in early 2027, and stage productions by Branlia, which she leads.

After 10 years dedicated to child-rearing and nurturing the next generation, she will restart her own expressive activities from the summer of 2026. With the belief "To live until I die. To enjoy and love life through dancing," she continues to pursue expressions that bring light to people's hearts, transcending genres and generations.

HP: https://arts-branches.jimdosite.com/

Instagram: https://www.instagram.com/sae_artsparty

<Comment>

To continue my activities honestly at the core of my heart, no matter the circumstances. For the past few years, I've been putting myself last.

I became so absorbed in raising my children and nurturing my students that before I knew it, my mental and physical condition deteriorated, and even teaching dance and ballet, and raising my children became a struggle.

From that experience, I realized firsthand that "first, being healthy myself leads to giving back to those around me. I can respond to those who support me in a better way."

As I studied molecular nutrition and resumed training and rehearsals, I realized that what is good for the body is also good for the mind. Nutrients such as protein, iron, and minerals are an important foundation that supports mental and physical health. BASE FOOD is a reassuring presence that allows me to easily obtain such important nutrients. BASE bread and cookies have saved me many times when I couldn't find time to eat due to filming, stage performances, teaching, or rehearsals. My favorites are the coconut-flavored cookies and the milk and maple flavored bread. Recently, I've also come to like the strawberry flavor!

I tend to pour energy into others and sacrifice myself. That's why I've decided to face myself more from now on and focus on solo activities that involve expression and creation. I have newly adopted the artist name "Noir Sae" and, with the cooperation of photographer KANA, hair and makeup artist TACA, and lighting artist Shida, I held a Photo Session with the theme "Light in the Darkness."

This profile picture is a piece born from that session. I have created numerous stage productions over the years. And now, for the first time, I am proceeding with my own solo exhibition and video project. It is a challenge to weave together messages and expressions that I have nurtured for many years to create a single world. Honestly, even as I write this, my hands tremble with fear and nervousness.

With BASE FOOD, I will continue to weave expressions, enjoying everything calmly while nurturing my mind and body.

Overview of "BASE UP PROJECT"

This project is imbued with the desire to support and encourage people active in fields such as sports, music, art, and culture, those who enjoy them, those working hard to achieve their dreams, and those working towards the realization of a sustainable society, from the perspective of "nutrition" and "health," with the aim of "tomorrow's smiles together with everyone."

Overview of "BASE UP CULTURE PROJECT"

This project supports the healthy physical development and performance improvement of creators, designers, and artists active in the art, entertainment, and fashion scenes by encouraging the regular incorporation of "BASE FOOD," a nutritionally complete smart food, into their daily lives.

<Recruiting Participants for "BASE UP CULTURE Supplier Agreement & Program" for Artists and Organizations Engaged in Creative Activities>

As an initiative to support the "base-up" of creative activities such as art, entertainment, and fashion, we will provide "BASE FOOD" products and various support activities for individual artists and organizations, as well as designers.

In our supplier activities, we will offer "Supplier Agreements" for medium- to long-term support and assistance for activities, and "Supplier Programs" for short-term support, including sampling, as opportunities to experience the nutritionally complete food "BASE FOOD."

※ For application methods, recruitment periods, and other conditions, please check the application form below.

【Application Form】

・Supplier Agreement: https://pro.form-mailer.jp/lp/28e1ffe1320682

・Supplier Program: https://pro.form-mailer.jp/lp/30736b3a320650

▶︎Inquiries regarding "BASE UP CULTURE Supplier Agreement" and "BASE UP CULTURE Supplier Program": [email protected]

What is the smart food, nutritionally complete food "BASE FOOD"?

"BASE FOOD" is a nutritionally complete staple food where you can get 1/3 of the nutrients you need daily in a balanced way with one meal. While using carefully selected ingredients, mainly from natural sources such as whole wheat flour, soybeans, and chia seeds, we achieve nutritional balance and deliciousness through formulation and manufacturing methods using proprietary technology. It is a smart food that allows you to consume 33 types of nutrients necessary for a day, including protein, dietary fiber, and 26 types of vitamins and minerals.

Since its launch in February 2017, we have expanded our series to include BASE PASTA, BASE BREAD, BASE YAKISOBA, BASE RAMEN, BASE Cookies, and BASE Pancake Mix, surpassing 300 million bags in cumulative sales (as of March 2026) and exceeding 1 million cumulative subscribers (as of November 2025).

Overview of Base Food Co., Ltd.

With the mission of "Innovating staple foods and making health a given," our company is a food tech company that started in 2016. As a pioneer of nutritionally complete foods in Japan, we propose new staple foods that satisfy "convenience, deliciousness, and health," aiming to realize a society where everyone can enjoy their meals and health is a given.

Established: April 5, 2016

Headquarters: 5-25-2 Nakameguro, Meguro-ku, Tokyo

Representative: Shun Hashimoto

Business Activities: Development and sales of nutritionally complete foods, etc.

URL: https://basefood.co.jp

*1 When prepared as one serving (2 bags of BASE BREAD, 4 bags of BASE Cookies, 2 servings of BASE YAKISOBA, 2 servings of BASE RAMEN/1 serving includes approx. 110g of soup after cooking, 1 bag of BASE Pancake Mix with 1 medium egg and 100ml of unadjusted milk), it contains 1/3 or more of the daily standard values for all nutrients except fat, saturated fatty acids, carbohydrates, and sodium, based on the Standard Tables of Nutrient Values in Japan.