From L'ECHOPPE, operated by Baycrews Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Director & CEO: Masayoshi Furumine), items from BATONER for L'ECHOPPE will go on sale on Saturday, June 6th.
This is a continued collaboration between L'ECHOPPE and BATONER, a leading Japanese knit manufacturer.
This time, with the theme of "making the wind your ally," the collection focuses on material choices for a comfortable summer while modernizing cultural essences.
The base is a ringer T-shirt made from Normandy linen knit fabric, also used in BATONER's main line. While offering linen's characteristic coolness, the fabric has a very smooth feel against the skin, with a non-irritating, soft, and drapey texture.
Furthermore, L'ECHOPPE drew inspiration from the ringer T-shirts worn by Andy Warhol. The mood evoking the scent of rock, art, and music culture has been infused into this high-quality knit.
The collection includes two models: a monochrome border and a black body with a white neckline. Based on BATONER's reliable craftsmanship, cultural nuances are added to create a piece characteristic of L'ECHOPPE.
Grapes & Celadon
To coincide with this release, a pop-up for Grapes & Celadon will also be held. Please take a look at the products born from the same inspiration alongside this brand, which offers eyewear inspired by Andy Warhol.
・BATONER EX Two B's ringer T
PRICE: \17,600 (tax included)
【Sales Details】
Release Date: Saturday, June 6th
Stores: L'ECHOPPE Aoyama store, Shibuya store, EC
Contact: L'ECHOPPE Aoyama store
Phone: 03-5413-4714
・〈Grapes & Celadon〉 Pop-up Event
【Event Overview】
Period: Saturday, June 6th – Sunday, June 14th
Venue: L'ECHOPPE Shibuya store
Contact: L'ECHOPPE Shibuya store
Phone: 03-6712-5770
【ABOUT L'ECHOPPE】
Wishing that the discovery of a piece of clothing connects people,
Seeking out new things and overlooked values, traveling the world to collect them.
And then, disseminating these valuable items.
https://baycrews.jp/brand/detail/lechoppe
https://www.instagram.com/lechoppe.jp/?hl=ja
◾️L'ECHOPPE Aoyama store Location: 1F, 3-17-3 Minami-Aoyama, Minato-ku, Tokyo Business hours: Weekdays 12:00-20:00, Sat/Sun/Holidays 11:00-20:00 Regular holiday: Irregular
◾️L'ECHOPPE Shibuya store Location: 2F, MIYASHITA PARK SOUTH, 6-20-10 Jingumae, Shibuya-ku, Tokyo Business hours: 11:00-21:00 Regular holiday: Irregular
【PRESS CONTACT】
Aoto Shikibu
TEL: 03-5413-4714
【COMPANY INFO】
Baycrews Co., Ltd.
Established: July 22, 1977
Chairman: Shigeru Sugimura
President & Director: Masayoshi Furumine
Headquarters: 1-23-21 Shibuya, Shibuya-ku, Tokyo
Business: Planning, manufacturing, and sales of total fashion for women and men, operation of directly managed stores, restaurant management, operation of internet mail-order sites, and furniture sales.
Group Companies: Saint James Japon Inc., WILL WORKS Inc., LADUREE JAPON Inc., Le Petit Mec Inc.
HP: http://www.baycrews.co.jp/
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: BATONER / Grapes & Celadon
- Products / services: BATONER EX Two B's ringer T