Bcode Inc. (CEO: Yuki Ren, hereinafter "Bcode"), a group company of AnyMind Group Inc., is pleased to announce that Ayumu Jinja, a culinary creator affiliated with its creator agency "Creator Agency Alpha," has been featured as a case study in the "TikTok Socio-Economic Impact Report" (published June 2026) issued by TikTok. We also announce her participation in the presentation event held on June 9, 2026.

About the "TikTok Socio-Economic Impact Report ~Economic and Social Impact in Japan~" (Published June 2026)

This report, commissioned to Macromill Group for the period of January to December 2025, analyzes the economic and social impact of TikTok on Japanese society from multiple perspectives.

This is the third annual publication following those in 2024 and 2025, analyzing TikTok's contributions from three viewpoints: "economic value," "value as a creator economy," and "value to users."

About the Feature in the "TikTok Socio-Economic Impact Report"

The "TikTok Socio-Economic Impact Report" is an official report by TikTok Japan that comprehensively examines the economic and social ripple effects of TikTok within Japan. Ayumu Jinja was highlighted as a symbolic case embodying "the formation of a strong fan community through TikTok LIVE and the unique economy derived from it."

The interview features episodes related to Ayumu Jinja's activities, including her LIVE streams every morning starting at 5 AM, and her interactions with fans.

Overview of the Media Presentation Event

To commemorate the release of this report, Ayumu Jinja took the stage at a presentation event held for business and media professionals.

At the event, she shared her personal episodes regarding user behavioral changes and fan communities sparked by TikTok.

Ayumu Jinja Profile

Culinary artist and TikTok LIVE creator. From the relatable perspective of "a mother raising five children," she conducts cooking LIVE streams every morning starting at 5 AM.

Through thorough two-way communication, sharing her morning time with viewers, she continuously provides positive impacts on their lives, such as "making cooking more enjoyable."

TikTok: https://www.tiktok.com/@a.jinja?lang=ja-JP

Bcode's Value Proposition: Integrated "Creator Economy Infrastructure"

Behind the "community economy" created by Ayumu Jinja, who was featured as a case study, lies the daily support provided by Bcode. In addition to creator management, Bcode leverages the technology and network of AnyMind Group to provide the following support:

LIVE Stream Management: Analyzing viewer engagement data to propose strategies and plans that maximize fan community formation.

IP Development & Brand Collaboration: Supporting live commerce on TikTok Shop in collaboration with AnyMind Group.

Comment from Yuki Ren, Representative Director and CEO of Bcode Inc.

"We are deeply honored that Ayumu Jinja has been featured as a case study in the 'TikTok Socio-Economic Impact Report.' Through her continuous live streams starting every morning at 5 AM, she has nurtured a strong community by staying attuned to the daily habits and emotions of each viewer. As a result, enthusiasm and resonance are generated both during and outside of her streams, leading to the creation of new economic spheres.

We believe the essence of the Creator Economy lies not in 'follower count' but in the 'trust relationship with the community.' Therefore, we prioritize the long-term growth of creators as brands, focusing on their life values and daily efforts, rather than chasing short-term numbers. Furthermore, by utilizing AnyMind Group's technology and global network, we aim to build a 'Creator Economy Infrastructure' that comprehensively supports creators' endeavors, centered around live streaming. We want to create an environment where creators can elevate their passion and resonance into sustainable businesses, rather than just ending with their broadcasts.

We hope this case study will help more people understand the potential of communities and economies born from TikTok LIVE."

About Bcode

Company Name: Bcode Inc.

Location: 31F, Roppongi Hills Mori Tower, 6-10-1 Roppongi, Minato-ku, Tokyo

Representative: Yuki Ren, Representative Director and CEO

Business Activities: Creator support business URL: https://bcode.co.jp/ Keywords:

FACT BOX

  • Source: PR TIMES
  • Category: Survey
  • Organizations: AnyMind Group / Macromill Group
  • Products / services: Creator Agency Alpha / TikTok LIVE