What is the main purpose of this survey?

To reveal the level of interest and knowledge in muscle training and diet, and to explore the need for extending healthy life expectancy.

What is the most notable point in the survey results?

The gap between the high level of interest in muscle maintenance and diet (over 90%) and the low percentage of people who specifically pay attention to protein intake (7.9%).

What activities will the Better Home Association undertake in response to these results?

To meet the health needs of its members, the association will focus on providing practical knowledge and expanding content and courses related to muscle training and nutrition.

[Survey Results] High Interest in "Muscle Training and Diet" Revealed

Published Apr 9, 2026 8:30 PM ・ Updated Jun 13, 2026 11:51 PM ・ 2 min read ・ Source: PR TIMES

Better Home Association survey: 96.4% interested in muscle, 98.4% value diet, showing high healthspan focus. Practical protein knowledge gaps remain.

Better Home Association, which operates cooking classes nationwide (Headquarters: Shibuya-ku, Tokyo; Director: Yoshiyuki Otsuka; hereinafter "Better Home"), conducted a "Muscle Training and Diet Awareness Survey" targeting 1,124 "Better Home Cooking Class" students.

[Muscle Training and Diet Awareness Survey] https://www.betterhome.jp/info/media/202604report.pdf

The survey results revealed that 96.4% are interested in "building/maintaining muscle," 98.4% believe "daily diet is important for building/maintaining muscle," and 93.2% are interested in "learning to cook dishes that consider muscle training." This highlights a high level of interest in muscle maintenance and healthspan.

On the other hand, while 75.4% of people consider protein when cooking, only 7.9% are conscious of the protein amount "in grams." This suggests that while interest and understanding are high, there is a demand for specific practical knowledge on what to eat, how much, and how to prepare it.

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Source: PR TIMES
Category: Survey

[Survey Results] High Interest in "Muscle Training and Diet" Revealed

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