The one-day experiential event 'BIRKENSTOCK PARK' will be held under the theme of WALK NATURALLY. This walking event allows visitors to enjoy experiencing the 'natural walking' that BIRKENSTOCK has long pursued, based on its anatomically shaped footbeds.

At this event, participants can enjoy a treasure hunt-like experience, collecting stamps while exploring the venue and placing shoes on a world map.

In the lush, park-like space of TENOHA Daikanyama, small shoe boxes resembling treasure chests are scattered throughout the venue. Inside, stamps of various shoes are hidden, ranging from iconic models symbolizing the brand to hidden gems.

Some stamps can only be reached by actually wearing BIRKENSTOCK sandals and walking through designated areas, while others can be found freely by anyone. Additionally, playful features are scattered throughout the venue, such as surprises that appear only after following footprint stickers.

Special gifts will be offered depending on the number and type of stamps collected. Those who complete the collection of rare stamps will receive special gifts for foot care or entry into a raffle to win sandals.

A special day to discover something new while focusing on 'walking.' We invite you to experience the world of WALK NATURALLY at the venue.

BIRKENSTOCK PARK Date and Time: May 30 (Sat) 11:00 AM - 6:00 PM Venue: TENOHA Daikanyama (1-minute walk from Daikanyama Station) Forestgate Daikanyama, TENOHA building, 20-12 Daikanyama-cho, Shibuya-ku, Tokyo Admission: Free

Stamp cards and gifts are available in limited quantities and may end without notice. You may be asked to wait during periods of congestion.

FACT BOX

  • Source: PR TIMES
  • Category: Event