What percentage of business owners surveyed by BlueBank expressed a need for real estate?

61.8% of business owners surveyed by BlueBank expressed a need for real estate.

Which financial institution conducted the survey revealing that most business owners need real estate?

BlueBank conducted the survey revealing that 61.8% of business owners need real estate.

What was the exact percentage of business owners who need real estate according to the BlueBank survey?

The BlueBank survey found that exactly 61.8% of business owners have real estate needs.

Why are business owners not investing in real estate according to the BlueBank survey results?

According to BlueBank's survey, lack of decision-making materials prevents investment, not lack of interest.

What do business owners prefer more than speculative gains based on the BlueBank survey from the article?

Based on the BlueBank survey, business owners prefer stable cash flow over speculative gains.

Real Survey of Business Owners: Over 60% Need Real Estate; Those Not Investing Lack 'Decision-Making Materials' Rather Than Interest

Published May 21, 2026 6:50 PM ・ Updated Jun 14, 2026 3:16 PM ・ 4 min read ・ Source: PR TIMES

BlueBank surveyed business owners, finding that 61.8% have real estate needs. Among those not investing, the primary barrier is a lack of information for decision-making, not a lack of interest, with a strong preference for stable cash flow over speculative gains.

Survey Overview BlueBank, provider of the exclusive platform for business owners 'BlueBank', conducted a real estate usage survey among its members. 61.8% of business owners expressed real estate needs, such as home purchase or real estate investment.

Among those uninterested in investment property, the top reasons cited were 'waiting for the right timing' (29.4%) and 'lack of detailed knowledge on real estate investment' (28.6%). The survey reveals that these owners are not uninterested, but rather holding off due to insufficient information to make decisions.

Survey Highlights

### 61.8% of Business Owners Have Real Estate Needs Interest in 'home purchase/relocation' reached 51.5%, while 'investment property purchase' reached 41.7%. Total real estate interest stands at 61.8%.

### Preference for Rental Income Over Capital Gains For business owners interested in real estate, 65.9% prioritize 'rental income'. Only 12.9% cited 'capital gains', showing a preference for stable, non-core cash flow over short-term appreciation.

### High Demand for Mortgage Consultations Among Under-30s Among those 30 and younger, 46.7% showed strong interest in 'mortgage consultations tailored to executive compensation structures.' Younger owners prioritize financial forecasts based on corporate/personal income over simple property data.

Key Insights

1. It's Not About 'Wanting to Buy,' It's About 'Being Able to Decide.' Owners are not disinterested; they simply lack the necessary variables—such as taxes, management costs, and yields—to make an informed decision. They are essentially pausing until they have reliable data.

2. Real Estate as a Non-Core Cash Flow Generator. Owners view real estate as a reliable mechanism for long-term profit, similar to their core business. They value systems that generate ongoing revenue.

3. Desire for 'Actionable Info,' Not Public Data. 'Priority access to off-market listings' (24.0%) was the most desired service. Owners want trusted information tailored to their situation rather than wading through public databases.

FACT BOX

Source: PR TIMES
Category: Survey
Products / services: BlueBank

Real Survey of Business Owners: Over 60% Need Real Estate; Those Not Investing Lack 'Decision-Making Materials' Rather Than Interest

⚡ Key Points

Survey Overview BlueBank, provider of the exclusive platform for business owners 'BlueBank', conducted a real estate usage survey among its members. 61.8% of business owners expressed real estate needs, such as home purchase or real estate investment.

Survey Highlights

Key Insights

FACT BOX

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