Swiss Premium Cigar Brand "EGM Cigars" to Launch "EGM Member Program" for Japan on July 10, 2026

BONUS HOLDINGS Co., Ltd. (Headquarters: Nara City, Nara Prefecture, Representative Director: Ryo Nakamura) is pleased to announce that, as the official authorized distributor, it will launch the "EGM Member Program" for the Japanese market for the Swiss premium cigar brand "EGM Cigars" starting July 10, 2026 (Fri).

Sales will also commence on the official e-commerce site on the same day. In addition to purchasing products at the Members Store, we will continuously deliver the brand philosophy and worldview of EGM Cigars through new product and limited edition announcements, event information, and the EGM Journal.

Details and membership registration are available on the EGM Member Program page.

About the EGM Member Program

The EGM Member Program is a membership program for the Japanese market designed for you to enjoy EGM Cigars not merely as a product, but to encompass the philosophy, craftsmanship, and lifestyle behind it.

By registering for free membership, you can access the following services:

Access to the Members Store Announcements of new and limited edition products Distribution of event information Distribution of EGM Journal (on how to enjoy cigars, pairings, storage methods, etc.)

We will continue to enhance our content for the Japanese market and foster a lasting connection with the brand.

"EGM Member Program" top page scheduled for release on July 10, 2026: A New Brand Experience Starting with a Single Cigar

Sales Launch Commemoration

To commemorate the program's launch, the first 20 customers who purchase EGM Cigars on or after July 10, 2026 (Fri) will receive an original EGM Cigars matchbox.

*This offer is a limited quantity novelty to celebrate the brand launch. It will end once the planned quantity is reached.

EGM Original Matchbox to be presented to the first 20 customers to commemorate the launch of the EGM Member Program

Future Outlook

As the official authorized distributor in Japan, BONUS HOLDINGS Co., Ltd. will work to increase awareness and foster brand value for EGM Cigars in the Japanese market by combining collaborations with cigar bars and authentic bar establishments, in-store experiences, and continuous information dissemination through the EGM Member Program.

We aim to continue sharing the charm of cigar culture with care and establish EGM Cigars as a brand that will be loved for a long time in the Japanese market.

*Photo courtesy of: EGM Cigars

Program Overview

Program Name

EGM Member Program

Launch Date

July 10, 2026 (Fri)

EGM Member Program

https://www.bonuscigars.com/egm-members

Contact Information

BONUS HOLDINGS Co., Ltd. EGM Cigars Japan Distribution Office

E-mail: [email protected]

Company Profile

Company Name: BONUS HOLDINGS Co., Ltd.

Representative Director: Ryo Nakamura

Head Office Location: 8-1 Konishi-cho, Nara City, Nara Prefecture

Tokyo Business Desk: 1-6-6 Marunouchi, Chiyoda-ku, Tokyo 100-0005, Japan Life Marunouchi Building 21F (Signature Marunouchi)

Business Activities: Operation of cigar lounges, import and sale of premium cigars, and brand promotion

Company Website: https://bonuscigars.com

EGM Cigars Official Website: https://egmcigars.com