INEDIT Corp. (Brandazine) has announced the launch of a new program, 'Membership,' leveraging Instagram's official Meta API.
Membership is a system that allows creators to link their Instagram accounts with Brandazine, enabling performance data to be visualized and evaluated.
By utilizing this data, Brandazine aims to provide a trustworthy environment where brands can confidently select creators and achieve performance-based matching.
Background of Membership Launch
In recent years, creator marketing has increasingly emphasized post-performance metrics such as reach and engagement, rather than follower count alone.
However, many brands have faced challenges in fully assessing creators' past performance and achievements during the selection process.
Brandazine is addressing this by leveraging Instagram's official Meta API to accurately collect and utilize creator activity data, creating a reliable environment for brand decision-making.
Membership represents the first step in this initiative.
Value Provided
### Performance-Based Creator Selection Using data obtained from Instagram's official Meta API, brands can appropriately evaluate creators' performance. This enables selection based on results that go beyond mere follower counts.
### Trust Through 'Verified Creators' The 'Verified Creators'—those who have successfully linked their Instagram accounts—provide brands with greater confidence in creator reliability. This streamlines selection and communication during campaign execution.
### Continuous Matching Through Data Utilization Based on accumulated activity data, brands can achieve more accurate matching by considering creators' performance and compatibility.
Future Outlook
Brandazine will continue promoting transparent, data-driven creator marketing and enhancing the environment for brands to confidently select creators.
Going forward, we will expand features utilizing Instagram's official Meta API and enrich Membership benefits, aiming to become a more valuable marketing platform for both brands and creators.
About INEDIT Corp.
INEDIT Corp., headquartered in Seoul, South Korea, operates 'Brandazine,' a creator marketing platform built on transparency, performance measurement, and support for long-term brand-creator partnerships. Collaborating with hundreds of leading brands in fashion, beauty, and lifestyle, Brandazine supports a growing creator network in Korea and Japan. https://www.brandazine.com/ja
Media Contact
INEDIT Corp. – Brandazine
Email: [email protected] Website: https://www.brandazine.com/ja Instagram: https://www.instagram.com/brandazine.jp LinkedIn: https://www.linkedin.com/company/brandazine
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- Source: PR TIMES
- Category: New Product