Brangista Media (HQ: Shibuya-ku, Tokyo; Representative: Hidetsugu Inoue), operator of the travel media 'Tabiiro,' has rebranded its paid online community, 'Tabiiro LIKES,' to 'Tabiiro Tsuzuri' marking its 5th anniversary. The community has begun recruiting new members who can enjoy the new concept of 'Write and Connect,' where sharing one's personal travel experiences helps others plan their future trips, while also fostering connections between travelers and local communities.
Tabiiro LIKES: Focused on Thoughtful Travel Established in July 2021, the paid fan community 'Tabiiro LIKES' celebrates its 5th anniversary this year. Born from reader requests for a space to discuss travel during the pandemic, it has hosted over 1,000 members under the concept that 'thinking properly makes travel more fun.' The community has hosted 274 events, including architectural and agricultural travel tours, as well as writing and photography workshops.
Over 20 editors-approved 'Tabiiro LIKES Writers' manage series on topics such as railways and history. Members have published 1,695 blog posts. To further leverage this influence, the community has decided to rebrand.
Tabiiro Tsuzuri: 'Write and Connect' 'Tabiiro Tsuzuri' connects members (referred to as 'Tsuzuri-bito') with travel facilities across Japan to create and share experiential articles. The community's primary value is to help members reflect on their travels and deepen their experiences by writing. Because these articles represent first-hand information, they help readers visualize their future trips more concretely.
Member Activities 1. Sponsored Stays and Experience Reports (Screening-based): Members enter to stay at selected ryokans or hotels as writers. Editorial support is provided, and members are rotated every two months. 2. Member Interaction: Using blogs and timeline functions to interact. 3. Skill Up Workshops: Programs such as Basic and Practical Writing Workshops, Photography Workshops, and networking sessions are provided.
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- Source: PR TIMES
- Category: News