Oizumi Purells (Headquarters: Daikan, Yamato-shi, Kanagawa; CEO: Yuto Ogura), a company engaged in the planning, development, manufacturing, and sale of health foods, primarily focusing on dietary fiber, participated in the Kanazawa Seaside FM program 'President! Tell Me About Your Company.' During the show, Ogura discussed the rationale behind the rebranding and the potential and future vision for gut health.
Kanazawa Seaside FM is a community-based media outlet that aims to energize Kanazawa Ward through the dissemination of local information. As a 'regional communication infrastructure' connecting people, companies, shops, and organizations, it seeks to revitalize local information and create new connections.
In the broadcast, CEO Ogura spoke about the background behind the company's name change on April 1, 2026, as well as points of differentiation from competitors and the underlying thoughts behind the rebranding. Additionally, he mentioned the company's business activities and the current state and future possibilities of the 'gut health' market. Furthermore, based on the desire to 'make health more accessible,' he introduced his future vision and business prospects.
About MyLOHAS MyLOHAS is a health food brand that develops products across diverse categories, prioritizing 'safety and security,' 'helping to extend healthy life expectancy,' and 'products developed based on scientific evidence.' It operates four specialized sub-brands: MyLOHAS GUT (Diet), MyLOHAS SPORTS (Sports), MyLOHAS STYLE (Dieting), and MyLOHAS WELLNESS (Lifestyle habits).
FACT BOX
- Source: PR TIMES
- Category: News
- Products / services: MyLOHAS GUT / MyLOHAS SPORTS