Emergency Launch of HYROX Business Research Conference 2026

Emergency Launch!! Business Research Seminar for Fitness Operators: HYROX Business Research Conference 2026

● July 21 (Tue): HYROX Business Research & Implementation Methods (Seminar & Networking Event) ● August 7 (Fri): AirAsia HYROX Chiba Race Venue Inspection & Lecture Learn the implementation methods and business development strategies for the market-expanding HYROX business through seminars and race site observations.

Speakers on July 21: Calvin Wong, Director, HYROX 365 Asia Pacific Business Research Presenters: Les Mills Japan / F45 Training Hamamatsucho / INSPA Yokohama / Orange Theory Fitness

● Conference Highlights ◆ Understand HYROX, which effectively creates purpose for fitness users in Japan ◆ Learn implementation approaches and operational methods for fitness operators ◆ Explore initiatives by pioneering companies that have adopted HYROX ◆ Build networks and share information with key stakeholders involved in the Japanese market

For details and registration, please visit the link below.

● Overview The globally expanding fitness race 'HYROX (High-Rox)' has entered the Japanese market and is generating significant buzz. HYROX places high strategic importance on Japan within the Asia-Pacific region, aiming to strengthen collaboration with fitness operators and expand its user base in Japan. For fitness facility operators, HYROX undoubtedly contributes to member goal-setting and acquiring new members. It is essential to understand HYROX and consider how to create synergies with your own facility. This conference will be held in a multi-dimensional format, combining an in-person seminar with a site visit to the 'AirAsia HYROX Chiba' race venue in August, to provide comprehensive insights.

● July 21 (Tue): Seminar & Networking Event * Agenda is subject to change.

14:00–14:50 [Lecture & Q&A] I. HYROX Business Strategy and Expansion in Japan ・ What is HYROX? ・ Global expansion trends and strategy in Japan ・ Collaboration with fitness operators Speakers (tentative; subject to change) Calvin Wong, Director, HYROX 365 Asia Pacific HYROX 365 Japan Business Consultant

15:00– [Panel Lectures] (approx. 20 minutes each) II. Specific Initiatives by Companies Implementing HYROX-Related Services Speakers: ・ Daichi Kawamura, Customer Experience Manager, Les Mills Japan ―― Strategy for launching HYROX-related programs ・ John Takeoka, Owner, F45 Training Hamamatsucho ―― Current status of F45 Training Hamamatsucho and the impact of global HYROX collaboration ・ Kazuhiro Nishikawa, Manager, INSPA Yokohama, INSPA Co., Ltd. ―― Renovating fitness club machine areas to install HYROX zones and launch programs ・ Tadashi Miura, Head of Coach Division, Orange Theory Japan Co., Ltd. ―― Effects of adopting the globally expanding HYROX brand and increasing participant numbers Panel Lecture Content: Company introductions, details of HYROX-related service implementation, and observed impacts

16:30– [Discussion] III. Impact of HYROX Adoption and Future Expectations All speakers

17:30–18:30 IV. Networking Session (Informal gathering with participants and speakers)

● August 7 (Fri): 'AirAsia HYROX Chiba' Race Venue Inspection 10:00 Meeting, Lecture (tentative) * Detailed event information will be sent to registrants one week prior to the event.

This conference will deliver multi-dimensional insights through a combination of seminar sessions and an on-site inspection of the 'AirAsia HYROX Chiba' race venue.

For details and registration, please visit the link below.