Cami Selected for New York POP-UP for Second Consecutive Year: 'SONG OF SKIN NY POP-UP'

In May 2026, New York will host the 'SONG OF SKIN NY POP-UP,' an event gathering global beauty trends. Alongside popular Korean and international beauty brands such as REJURAN, celimax, VT COSMETICS, and numbuzin, Cami has been selected to participate as the only Japanese brand for the second year in a row.

Theme: 'SOS AIR by SONG OF SKIN'

The event features a luxurious space designed to resemble a first-class flight, with the theme of 'elevating Asian beauty, including K-Beauty, to the stratosphere.' Attendees will receive a 'boarding pass' to enjoy a supreme skincare and lifestyle experience ('Cloud Nine skin') as if they were among the clouds.

Background and Achievements: From a 'Sell-out' Last Year to Consecutive Selection

The POP-UP in New York, organized by 'SONG OF SKIN,' is a major hub for beauty influencers, celebrities, and beauty enthusiasts worldwide. Last year, Cami made a striking New York debut, with its products selling out instantly despite being its first exhibition. This overwhelming response and the brand's unique philosophy led to its formal selection again this year.

Focus: Embodying the Global-Attention 'Japanese Beauty Lifestyle'

Cami is a lifestyle brand that proposes 'beautiful habits'—such as morning light, comforting scents, daily leisure, and moments of self-care—going beyond simple hair or skin care. Its 'Japanese Luxury Beauty Lifestyle' concept, which invests in 'time' to enrich one's life, is gaining significant domestic and international support. Through this New York exhibition, Cami aims to further expand its presence in the global market.

Presence as a Japanese Representative Among Global Brands

The 'SONG OF SKIN NY POP-UP' will feature numerous Asian top beauty brands setting global trends, including REJURAN, celimax, VT COSMETICS, and numbuzin. As the sole Japanese representative, Cami will showcase its unique atmosphere and refined products to the world from New York.

Event Overview

Name: SONG OF SKIN NEW YORK POP-UP 2026 Dates: May 29 (Fri) – May 31 (Sun) and June 5 (Fri) – June 7 (Sun), 2026 Hours: 10:00 AM – 8:00 PM daily Location: 188 Lafayette Street, New York, NY 10013 Organizer: SONG OF SKIN

About Cami

Cami is a lifestyle brand providing habits to 'beautifully organize daily time' through its products. It emphasizes functionality for hair and skin, scents that resonate with the five senses, and aesthetic beauty, proposing an experience that transforms daily self-care into rich leisure time.

Products Sold: - Cami Hair Oil (Basic Line: Jasmine, Osmanthus, Bergamot Garden - newly launched this month) - Cami Gua Sha

Official Website: https://cami.co.jp/ Instagram: https://www.instagram.com/cami_co.ltd/?hl=ja

Inquiries for Media: Company: Cami Inc. Contact: Public Relations Tel: 03-4500-8897 E-mail: [email protected]