Cellest CEO Hiroshi Sasaki to Speak at ECMO Seminar: 'AI x EC DX: Success Strategies for the Field'

Cellest, a company aiming to make live commerce a core infrastructure in Japan, announced that its CEO, Hiroshi Sasaki, will speak at the seminar 'AI x EC DX: Success Strategies for the Field' on June 16, 2026. This session will focus on real-world examples of AI implementation led by non-engineering staff within a live commerce channel generating 200 million JPY in monthly sales.

The presentation will cover practical techniques, such as automating shipping document preparation, data analysis for TikTok Shop, and inventory management, demonstrating how non-specialist field members can enhance operational efficiency and automation. The session will share knowledge on how to maintain and expand operations with a small team.

[Seminar Overview] - Event Name: AI x EC DX: Success Strategies for the Field - Date: Tuesday, June 16, 2026, 13:00–15:40 - Session Time: 14:35–15:05 - Format: Online (Free, Registration required)

Additionally, Sasaki authored the book 'The Secret to Making 200 Million JPY Monthly in Live Commerce' and provides a consulting service, 'Live Commerce Advisor Service,' to support businesses in this sector.