Keeping the Proposal Moment Alive Forever CHOUETTE BLANC, a preserved flower specialty store located in Shintomi-cho, Miyazaki Prefecture (Representative: Tomoko Sei), has launched a new service to rescue 'after-bouquet refugees'—customers unable to preserve their proposal bouquets—in time for 'Proposal Day' on June 7, 2026.

### A Revolutionary Approach to the Industry Norm Industry standard often dictates that fresh flowers used in proposals are frequently refused by florists for preservation services due to their age and rapid deterioration. Representative Sei has often been disheartened by having to turn away customers at their happiest moments.

To combat this, the store developed the 'Never-Wither Proposal Memorial Bouquet.' Instead of using fresh flowers, they use the highest quality preserved roses that look exactly like fresh ones. After the proposal, the bouquet can be returned to the store and remodeled into a lifelong frame interior.

### Features and Concept These roses maintain their color and shape for several years while retaining the soft texture of fresh flowers, making them perfect for proposals. Once returned to the store, the bouquet is reconstructed into a frame arrangement with a glass lid, protecting the flowers from humidity and dust. This ensures the happiness of the proposal day is felt throughout daily life.

It is offered as a 'proposal flower that connects to the future,' designed to ensure that the memory does not end the moment it is handed over.

### Product Overview - **Price**: Starting from 66,000 yen (tax included) for a 12-rose bouquet including frame processing. - **Colors**: 6 variations including Pearl White and Cherry Red. - **Bonus**: Choice of design pick (Heart, Ribbon, Princess Crown). - **How to Order**: In-store, phone, Instagram DM, or the official website form.

CHOUETTE BLANC aims to spread this culture throughout Kyushu over the next three years to reduce the number of after-bouquet refugees.

FACT BOX

  • Source: PR TIMES
  • Category: New Product