[Hida Takayama, Takayama City, Gifu Prefecture] JILL, vocalist of rock band "PERSONZ" and Shamisen JILL-ya, appointed as Hida Takayama Ambassador!

JILL, who has performed concerts with PERSONZ and Shamisen JILL-ya in Takayama City, has been appointed as the Hida Takayama Ambassador after falling in love with the beauty of Hida Takayama's townscape and the warmth of its people. The Hida Takayama Ambassador system is designed to "widely disseminate the charm and value of the Hida Takayama brand both domestically and internationally, and to increase the number of tourists and immigrants to the city, as well as expand consumption of local products." JILL's high recognition and communication power are expected to be a great asset to Hida Takayama. With JILL's appointment, there are now five Hida Takayama Ambassadors. "Interaction with dancer Hirokazu Taniguchi was the catalyst" Due to her interaction with dancer Hirokazu Taniguchi, who is active in Takayama City and Tokyo and also choreographed the movie "National Treasure," Shamisen JILL-ya's first performance in Takayama City was held at the Hirokazu Taniguchi Hida Takayama Butoh Training Hall in Reiwa 6 (2024). At that time, JILL was deeply moved by the beautiful townscape and the warmth of the people of Hida Takayama, and the following year, not only Shamisen JILL-ya's performance but also a PERSONZ concert was held. "Grateful for your love for Takayama" JILL and her husband, PERSONZ bassist Mitsugu Watanabe, also participated in the appointment ceremony held at Takayama City Hall on March 26. Mr. Watanabe also loves Hida Takayama so much that he said, "I want a house in Takayama City." Mayor Tanaka expressed his gratitude, saying, "Thank you for loving Takayama and for JILL becoming the Hida Takayama Ambassador." JILL was presented with a letter of appointment, business cards as Hida Takayama Ambassador, and a Sarubobo doll embroidered with JILL's name.

"Promoting Hida Takayama through national tour" The first national 47-prefecture tour, "PERSONZ RELOAD TOUR “DISCOVER JAPAN47”," will start on April 17. A concert is also scheduled at Takayama City Culture Hall on September 12. JILL's communication power will be used to promote the wonders of Hida Takayama throughout the country.

【Inquiries regarding this matter】 Takayama City Hall Brand Strategy Division Address: 2-18 Hanaoka-machi, Takayama City, Gifu Prefecture 506-8555 Phone: 0577-35-3001 FAX: 0577-35-3167 Email: [email protected]