Tomi City, Nagano Prefecture, has released newly produced promotional videos targeting families with children on the official Tomi City YouTube channel.
The videos offer a visual approach to transform vague anxieties about living in a rural area, often held by those considering relocation, into concrete reassurance and anticipation.
They fully convey the current reality of the city's brand message, "Just Right, Countryside. Tomi."
About the Videos
The videos released this time focus on enhancing the "resolution of daily life" in Tomi City, rather than flashy production or comprehensive tourist information, with two videos produced.
Families with children facing the significant change of relocation often harbor anxieties such as:
"Can we live here in our own way?"
In response, the videos capture fragments of a "just right, Tomi life" that is lived without pretense, as it actually unfolds in this area.
The videos highlight an environment where convenience and nature coexist at a moderate distance, and children can grow up freely.
By focusing on this "tangible sense of security at your feet," the videos communicate that Tomi City is a place that comfortably suits families with children.
Released Videos
Hometown PR Ambassador and Actor Tomomi Maruyama Experiences "Morning Appreciation" to Create the Future
Video URL: https://www.youtube.com/watch?v=1ZH95Wq6_7k
Video Thumbnail
In this video, Hometown PR Ambassador and actor Tomomi Maruyama actually experiences Tomi City's "Morning Appreciation" initiative with children and adults from the city.
It delves into how art dialogue appreciation fosters communication.
[Relocation Destination] Just Right, Countryside. Tomi ~A Town Where Children Grow Freely Under the Sun~ [Tomi City, Nagano Prefecture]
Video URL: https://www.youtube.com/watch?v=mIvVyG-SbrE
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- Source: PR Times
- Category: News