Overview CLAS, operated by Class Inc., is expanding its air conditioning appliance lineup in anticipation of the tightening of energy-saving standards and refrigerant regulations (the 'Air Conditioner 2027 Issue').

Background: The Air Conditioner 2027 Issue The 'Air Conditioner 2027 Issue' refers to the upcoming shift starting in April 2027, when new energy-saving standards from the Ministry of Economy, Trade and Industry and stricter refrigerant regulations from the Ministry of the Environment overlap. With the transition to higher efficiency models and new refrigerants, purchase prices for AC units are expected to rise. Combined with anticipated surges in repair costs for older units, consumers face the significant challenge of increased initial costs during replacement cycles.

The CLAS Solution CLAS provides a monthly subscription model that allows users to adopt necessary air conditioning appliances without the burden of high upfront costs. This allows consumers to mitigate the risk of price volatility while flexibly adapting to their lifestyles and living environments. The lineup includes air conditioners, spot coolers, and circulators.

Environmental Commitment Through its circular platform, CLAS maximizes the lifespan of products and minimizes waste. In a verification project by the Ministry of the Environment, the service was shown to reduce CO2 emissions by 36% and waste generation by 38% compared to traditional 'sell-out' business models.

Campaign Details To support the transition, CLAS is launching the 'Air Conditioning Appliance Introduction Support Campaign': - Period: May 26, 2026 (Tue) 15:00 - June 9, 2026 (Tue) 17:00 - Benefit: 1,000 yen worth of points usable on all CLAS products - Eligibility: Open to everyone (limited to once per person)

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン
  • Products / services: CLAS