Holistic Care for Healthcare Professionals: THREE × Classico Collaboration Launches Medical Apparel Brand 'Classico'

Classico Co., Ltd. (Location: Minato-ku, Tokyo / CEO: Arata Wa) , which plans, develops, and sells medical apparel centered on lab coats incorporating tailoring technology, will launch a collaboration with THREE, developed by ACRO Co., Ltd. (Location: Shinagawa-ku, Tokyo / President & CEO: Toshinori Miyazaki).

The concept is, "A holistic experience for the medical field."

This collaboration combines THREE's sensibility, which values natural beauty, with Classico's perspective on the medical field, aiming to provide healthcare professionals with an opportunity to "center themselves."

Background and Vision for the Collaboration

Healthcare professionals are on the front lines, constantly facing the lives and health of others. Due to their expertise and sense of responsibility, they often find themselves in environments where taking care of themselves takes a backseat.

THREE proposes holistic care that comprehensively addresses the mind, body, skin, and surrounding environment using the blessings of plants, including essential oils, and makeup that harmonizes with the individual's expression through mode inspiration. The brand philosophy of creating a third value by intersecting these two seemingly opposing values resonated deeply with the realities of the medical field.

Through this collaboration, Classico hopes to provide healthcare professionals with an opportunity to turn their attention inward.

About the THREE × Classico Collaboration Products

The collaboration products are scheduled to be released in July 2026 at the official Classico online store and directly managed stores.

Latest information will be announced sequentially on the official Classico online store and social media.

Official Classico Online Store: https://www.clasic.jp/ Official Classico Instagram Account: https://www.instagram.com/classicolabcoat/

In conjunction with our exhibition at Nurse Fair 2026, to be held at Makuhari Messe on June 10th (Wed.) and 11th (Thu.), 2026, we will offer an original collaboration tote bag from THREE×Classico as a visitor benefit. This will be presented on the spot to those who complete a survey or exchange business cards on the day. (Limited quantity - will end each day once the planned number is reached)

https://classico.co.jp/news/article/2026/06/10/nurse_sokai2026/

THREE approaches "mind, body, and skin" holistically.

For skincare, hair & body care, and fragrances, we use abundant natural plant ingredients, including essential oils, pursuing comfort and efficacy. For makeup, we express a new basic that blends mode and natural elements. We convey holistic care and makeup that harmonizes with nature and maximizes individual beauty, so that each person can be filled with comfort.

Instagram: https://www.instagram.com/threecosmetics/ X: https://twitter.com/three_cosmetics Facebook: https://www.facebook.com/threecosmetics YouTube: https://www.youtube.com/user/THREEcosmeticsJAPAN

Customer Inquiries THREE Toll-Free: 0120-898-003 https://www.threecosmetics.com

Classico, a medical apparel brand, was born in 2008 from a single doctor's remark, "There are no cool lab coats." Under the mission "Bringing sensibility to the medical field," we develop medical lab coats and scrubs that combine designers' sensibilities with high functionality.

Classico's products are recognized by 47% of doctors in Japan (*1) and are praised by frontline healthcare professionals for their "motivational impact on work" and "ability to foster communication with patients."

Furthermore, Classico's membership, including Japan and globally, has grown at an average annual rate of 41.7%, with the circle of customers choosing us expanding year by year (*2).

Classico contributes to the sustainability of healthcare through a "raising the temperature of the heart" approach via apparel for healthcare professionals.

*1 Jointly conducted with Mental Health Technologies Co., Ltd.: Based on survey results from 419 doctors. *2 Includes members from Japan, global sites, and Taiwan (excluding China). Global member growth rate calculated over the five years ending October 2024.