Beatrice Hsu's Golden Melody Promo Video Debuts: Nominees Interpret 'Moments of Resonance'

Central News Agency (Reporter: Hung Su-chin, Taipei, June 17) — The 37th Golden Melody Awards ceremony today released its main visual promotional film titled 'Moments of Resonance,' inviting seven musical acts including Beatrice Hsu to depict the journey from creative inception, sustained dedication, to the ultimate blossoming of artistic expression, showcasing the enduring creative vitality of the Mandarin music scene.

Extending this year’s theme, 'Moments of Resonance,' the awards unveiled the image film today, specially featuring Beatrice Hsu, Gao Zhen TRU, Arase Aras, CJ MiT, Gummy B, JOYCE Chiu-i-ssu, and 163braces—all of whom are also nominees. Spanning different generations, languages, and creative styles, each artist expresses their unique musical identity through their distinct artistic approach.

In the film, each musician is presented with a small vase containing a flower bud, symbolizing their 'first listener.' The musicians share their creative inspirations, life experiences, and thoughts with the bud, mirroring how they normally communicate their works to fans and audiences. Through repeated exchanges, energy accumulates, and gradually, the bud blossoms into a full flower.

Beatrice Hsu, nominated for 'Best Taiwanese Female Singer,' marks her return to the Golden Melody Awards after 28 years. A passionate floral artist in daily life, she appears in the film as a florist, carefully arranging flowers. As she hums her own melody, she embodies a gentle yet focused presence, reflecting how musical inspiration naturally accumulates from everyday life. (Edited by Lung Po-an)