顧客理解ツール「DAYS GRAPHY」、自社と競合の顧客特徴を“ひと目で比較”できる新機能を提供開始

⚡ 3行で分かる（要点）

• Synergy Marketing has enhanced its generative AI customer understanding tool, DAYS GRAPHY, with a new function that automatically extracts and visualizes the core purchasing criteria ('selection axis') of a company's and its competitor's customers.
• This feature uses radar charts to provide an at-a-glance comparison, helping businesses refine their marketing strategies and product development by understanding customer choices more deeply.
• シナジーマーケティングは、AIを活用した顧客理解ツール「DAYS GRAPHY」に、自社と競合の顧客における主要な意思決定要因を可視化・比較する新機能を追加しました。