What is the content of the contract signed between Coupa and HIPUS?

Both companies have signed a reseller contract to promote the digitalization of spend management for mid-market companies in Japan.

What are the main support services HIPUS provides for mid-market companies?

HIPUS offers rapid implementation support using standard templates filled with procurement reform expertise, as well as comprehensive end-to-end support from strategy formulation to system implementation and on-site adoption.

What are the goals of this partnership?

The partnership aims to strengthen joint marketing activities and seminars, targeting the acquisition of 100 new customers over the next three years.

What is the value of the spend management solution provided by Coupa?

By leveraging AI-driven autonomous spend management, Coupa aims to enhance profitability (maximize profits) and strengthen business agility for companies.

What is the main business background of HIPUS?

HIPUS was established in 2002 as a procurement shared services company within the Hitachi Group and now provides consulting, BPO, and digital solution services in the procurement domain.

Coupa and HIPUS Announce Enhanced Support for Mid-Market through Reseller Agreement

Published May 26, 2026 7:00 PM ・ Updated Jun 14, 2026 8:05 AM ・ 3 min read ・ Source: PR TIMES

Coupa and HIPUS have signed a reseller agreement to accelerate the digitalization of spend management for mid-market and growing enterprises in Japan. Leveraging HIPUS's procurement expertise, they aim to acquire 100 new customers over the next three years.

Coupa K.K. (hereinafter 'Coupa'), a leader in autonomous spend management platforms that optimize corporate spending through AI, and HIPUS Co., Ltd. (hereinafter 'HIPUS'), which has extensive experience in driving digital transformation (DX) for purchasing and procurement operations, have announced the signing of a reseller agreement to advance the digitalization of spend management within the mid-market sector in Japan.

In the rapidly changing business landscape of Japan, 'securing profit margins' has become a top management priority for mid-market enterprises. Through this partnership, the companies will strengthen the following initiatives:

1. Rapid Implementation Support via Standard Templates: Leveraging HIPUS’s best practice templates, the companies will enable quick system setup and smooth operation start. 2. Enhanced Market Coverage: With HIPUS serving as the primary sales point, the partnership aims to address diverse market needs with high precision. 3. End-to-End Comprehensive Support: HIPUS will utilize its procurement transformation expertise to fully support clients from strategy formulation and system implementation to on-site adoption.

Coupa and HIPUS will intensify joint marketing activities and seminars, aiming for 100 new customer adoptions within the next three years.

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Source: PR TIMES
Category: Partnership
Organizations: Infosys Limited
Products / services: Coupa

Coupa and HIPUS Announce Enhanced Support for Mid-Market through Reseller Agreement

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