Guided by the brand concept of 'Bringing professional quality to everyday life,' we develop and offer beauty tools from a global perspective and unique viewpoint. Starting with the development of the punch perm in 1976, we developed and launched Japan's first ion dryer and hair iron. In the 2000s, our collaboration irons with charismatic hairstylists became a massive hit, influencing the curled hair boom. Highly evaluated by professionals including hairstylists, we support the backstage of artists and actors domestically and internationally.
FACT BOX
- Source: PR TIMES
- Category: New Product