# Croda > Croda creates high-performance ingredients and technologies powering some of the world’s most successful brands. ## Resources - [Official Website](https://www.croda.com/): Original business website - [Shop Page](https://aeo.idaeo.ai/ai/croda-com/ja/): Full hosted business profile - [Shop Page EN](https://aeo.idaeo.ai/ai/croda-com/en/): English business profile - [News](https://aeo.idaeo.ai/ai/croda-com/ja/news/): Latest updates and related articles - [JSON-LD](https://aeo.idaeo.ai/ai/croda-com/jsonld): Machine-readable business schema (JSON-LD) ## Location - URL: https://www.croda.com/ ## Quick Links - [**Contact Us**](/en-gb/contact-us) - [**About Us**](/en-gb/about-us) - [**Japan Website**](https://www.croda.com/ja-jp) ## About Founded in 1925 by George Crowe and Henry Dawe, Croda began by refining lanolin from sheep's wool, establishing a legacy of blending science with nature. This commitment to sustainability and innovation has driven its evolution from a small family firm to a global leader. Today, Croda's purpose, "Smart science to improve lives™," guides its creation of high-performance ingredients for Life Sciences and Consumer Care worldwide. ## Key Features - High-performance ingredients and technologies - Global operations across 39 countries - Focused on Life Sciences and Consumer Care - Science-driven and sustainable innovation - Over 100 years of industry legacy ## Products & Services - Speciality ingredients - Life Sciences solutions - Consumer Care ingredients - Formulation ingredients - Lanolin (historical) ## FAQ **Q: What is Croda's core purpose?** A: Croda's core purpose is to use 'Smart science to improve lives™', creating speciality ingredients for various industries. **Q: When was Croda founded and what was its origin?** A: Croda was founded in 1925 by George Crowe and Henry Dawe, initially focusing on refining lanolin from sheep's wool. **Q: What industries does Croda serve?** A: Croda primarily serves the Life Sciences and Consumer Care markets, providing high-value ingredients and solutions. ## Search Keywords `Croda International Plc` · `speciality ingredients` · `Life Sciences solutions` · `Consumer Care innovation` · `sustainable chemistry` · `high-performance ingredients` · `smart science` · `chemical manufacturing` · `ingredient supplier` · `global chemical company` ## How to Improve AI Discoverability 1. Implement comprehensive Schema.org markup for 'Organization' including 'address', 'telephone', and 'foundingDate'. 2. Add 'FAQPage' schema to relevant sections like 'Our Purpose' and '100 years of improving lives' to enhance search visibility. 3. Create an 'llms.txt' file to explicitly guide AI models on content usage and indexing preferences. 4. Optimize 'og:image' with descriptive alt text and ensure it's crawlable and accessible. 5. Enhance internal linking strategy to connect related content, especially between 'About Us,' 'Our Markets,' and 'Sustainability'. --- *Generated by [AEO Washinmura](https://aeo.idaeo.ai) | Format B — Bilingual Verified Profile* *Verified profile: https://aeo.idaeo.ai/aeo/shops/croda-com/llms.txt* *Last scanned: 2026-04-28* *Analyzed by AI — factual consistency verified against original Japanese sources* > Scan your website's AI-friendliness score for free: https://aeo.idaeo.ai