The jewelry brand 'cui-cui', operated by colors Inc. (Headquarters: Kofu City, Yamanashi Prefecture; CEO: Kentaro Ishii; hereinafter 'our company') and born from Yamanashi's world-renowned jewelry industry, will hold a POP-UP at 'Sapporo Stellar Place', marking its first store opening in Hokkaido.
Celebrating its 16th anniversary this year, the brand operates 11 stores nationwide, primarily in station buildings like LUMINE and Atre. We have gained support from a wide range of customers for our delicate designs that are easy to use every day, mainly featuring jewelry made with natural stones, all at accessible price points.
### The Challenge in Sapporo We have connected with customers nationwide through our official online shop. Among them, Hokkaido ranks high in the number of purchasers, and we have received many requests from people saying, 'I want to see the actual products.' Against this background, we have decided to hold a one-month limited POP-UP to directly deliver the brand's worldview to the great northern land of Sapporo.
Period: April 24 (Fri) - May 25 (Mon) Location: Sapporo Stellar Place, Center 3rd Floor
(Image Caption: Using K10 and K18 materials, offering a wide price range starting from under 10,000 yen, proposing a lineup for a broad audience.)
FACT BOX
- Source: PR TIMES
- Category: Event