[New Product] Curly Me Aquary Milk Serum, a New Leave-in Treatment for Curly Hair that is Rich in Moisture and Lightly Manages Curls

Curly Me, a curly hair brand that helps you love your curly hair, will launch its highly anticipated leave-in treatment, "Curly Me Aquary Milk Serum," on Wednesday, May 20, 2026.

Developed over approximately three years, this product features a fresh texture rich in moisture. It can be incorporated into your daily hair care routine as a styling base or a leave-in conditioner. It spreads smoothly even to dry ends, leaving hair shiny. It not only moisturizes hair but also feels comfortable on the scalp, supporting bouncy curl styles.

(Image: Styling with Aquary Milk Serum and Mochi Curl Mousse)

Curly Hair Brand "Curly Me" that helps you love your curly hair

Curly Me is a hair care brand born as a "new choice" among existing curly hair products. Instead of suppressing the "individuality" of hair type, we develop products that maximize its charm. While gently caring for hair and scalp, we bring out the inherent beauty and softness of each person's curls.

Using ingredients derived from Japan, our products are MADE IN JAPAN, developed and manufactured to suit various hair types, the Japanese climate, and Japanese lifestyles. We work closely with our manufacturing partners to deliver products with uncompromising quality.

Curly Me products are formulated in consideration of the "Curly Girl Method," an overseas method specifically for curly hair, and are silicone-free, mineral oil-free, ethanol-free, and sulfate-free. They do not use animal-derived ingredients and are formulated with carefully selected ingredients that enhance curly hair. Natural ingredients are incorporated as much as possible, with a formula that considers the burden on the scalp and hair.

HP: https://www.curlyme.jp/ Product Page: https://www.curlyme.jp/items/139015715

Features of Curly Me Aquary Milk Serum

Rich in moisture and easy to blend

Fresh milk blends smoothly, adding shine to dry hair. Balanced formulation of water and oil to moisturize easily drying curly hair.

Moisturizing & Damage Care

Envelops hair in moisture, and damage repair ingredients restore damaged hair to a healthy appearance. It leaves a light finish without feeling heavy.

With a carefully chosen free-from formula, it resists accumulation on hair, resulting in a smooth and light texture.

Even gentle waves won't feel heavy, maintaining a natural and bouncy impression.

Designed with a different approach from general hair milk

For approximately three years, we challenged ourselves to achieve both a light texture and a free-from formulation. We considered not only the hair but also the feel on the skin, designing it to be non-accumulating and to make daily hair care a comfortable experience.

Gentle natural essential oil blend

A blend of five natural essential oils: mandarin orange peel oil, lavender oil, clary sage oil, juniper fruit oil, and ginger root oil.

The gentle and refreshing scent creates a pleasant atmosphere for your daily care time.

*This product does not contain synthetic fragrances.

*This does not completely remove the fragrance derived from raw materials. While the essential oil fragrance softens the impression, individual perceptions may vary.

*As natural essential oils are used, the scent may weaken over time after opening, but there is no issue with quality.

Carefully selected ingredients and formulation

High moisturizing power keeps easily drying curly hair moist.

Hydoxypropyltrimonium hyaluronate (moisturizing ingredient) adheres to hair, giving it a hydrated finish.

Plant-derived hair repair ingredients

Hydrolyzed pea protein (plant-based repair ingredient) helps hair feel firm and resilient, supporting the elasticity of curls.

Amino acid-based repair ingredient blend

Dilauroyl glutamate lysine Na (Pellicea®️) quickly blends into hair, leading to a smooth, manageable condition.

Suppresses dryness and leads to a soft texture.

Yuzu seed oil, rice bran oil, and almond oil (plant-based emollient ingredients) gently envelop curly hair prone to dryness.

Supporting ingredients for maintaining a healthy state

Centella asiatica leaf/stem extract (CICA) (soothing ingredient) cares for hair prone to external damage such as dryness.

Carefully selected free-from formulation Sulfate-free, silicone-free, mineral oil-free, wax-free, alcohol-free, quaternary cationic surfactant-free, animal-derived ingredient-free.

Curly Me products use carefully selected raw materials, mainly natural ingredients, with a formulation that also considers sensitive skin. CGM (Curly Girl Method) compliant.