Introducing a special collection of eco-bags that combine the charm of 'Moomin' with everyday functionality. These bags feature delightful illustrations of Moomin and his friends, infused with a gentle Nordic aesthetic. We offer three styles: a compact bag perfect for shopping, a refreshing clear bag, and a spacious-bottomed OBENTO bag. Choose your favorite pattern and style to enjoy daily use—ideal as gifts or for personal use. These eco-bags, showcasing the whimsical world of Moomin, are available in limited quantities. The official online store launches on Wednesday, July 15 at 8:00 PM, while in-store sales begin Thursday, July 16.

Moomin Compact

A foldable compact bag that’s easy to carry. With gussets for easier storage of shopping items, it folds down small when not in use. Available in three designs: Moomin’s expressive face, Moomin and Snufkin camping, and Little My floating on water.

Price: Each 1,980 yen (tax included) Size: Approx. H31cm × W44cm × Gusset 20cm

- <Moomin>: Artistic design featuring Moomin’s expressive face in Nordic-style colors. - <Camping>: Cute artwork of Moomin and Snufkin on a camping trip. - <Little My>: Charming artwork of Little My floating on water.

Moomin Clear

A refreshing clear bag with Moomin designs on transparent material. Two designs available: Fruit Garden Pink, featuring characters hidden among floral and fruity motifs, and Picnic Mint, with characters enjoying a picnic in a forest landscape with trees and clouds. The gusseted design makes it easy to carry daily shopping or outing essentials.

Price: Each 2,750 yen (tax included) Size: Approx. H26cm × W20cm × Gusset 15cm

- <Fruit Garden Pink>: Art design of Moomin and friends hidden in a fruit garden. - <Fruit Garden Pink>: Art design concept - <Picnic Mint>: Art design of Moomin and friends enjoying a picnic in the forest. - <Picnic Mint>: Art design concept

Moomin OBENTO Bag

A foldable OBENTO bag with a wide bottom gusset, ideal for carrying bento boxes or flat trays. Two patterns available: Picnic and Flower Polka. When folded, it becomes palm-sized, making it easy to store in pockets or bags.

Price: Each 1,320 yen (tax included) Size: Approx. H21.5cm × W23cm × Gusset 20cm

- <Picnic>: Art design of Moomin and friends enjoying a picnic in the forest. - <Flower Polka>: Nordic-style textile design with a gentle all-over floral pattern.

Sales Information

- Sales Locations: All Kinokuniya stores (except some) - *Sales locations based on information at launch time. - Purchase online here: - Kinokuniya Moomin Bag Collection - https://www.super-kinokuniya.jp/c/feature/moominbag - *Store sales may be delayed due to logistics or weather conditions. - *Limited edition; sales will end once stock runs out. - *In-store inventory changes daily; please contact stores directly for availability.

Company Information

- Kinokuniya Website: https://www.e-kinokuniya.com/ - Official SNS: - Facebook: https://www.facebook.com/superkinokuniya - Instagram: https://www.instagram.com/kinokuniya_super/ - X (Twitter): https://twitter.com/S_kinokuniya

FACT BOX

  • Source: PR TIMES
  • Category: New Product