Naohiro Hayashi, Second-generation Leader of 'Reiwa no Tora': 'It's Truly Valuable—Let's Make It Bigger' — 'Reiwa no Tora Keieijuku' Relaunched with Tetsuya Mogi Sharing Core Principles of 'New Business' and 'Organization Building'

Ebi Ramen and Chocolate Mont-Blanc Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Representative Director: Ryuta Sugawara), a company that supports PR and events for famous YouTube channels and entrepreneurs, has relaunched the practical executive workshop 'Reiwa no Tora Keieijuku' on Saturday, June 27, 2026, in collaboration with MONOLITH Japan (Headquarters: Shinjuku-ku, Tokyo; Representative Director: Eiko Iwai).

On the day, Naohiro Hayashi, the second-generation leader of 'Reiwa no Tora' (※1) and Representative Director of FC Channel Co., Ltd., delivered the opening remarks. Following this, Tetsuya Mogi, Representative Director of Pynai International Co., Ltd., took the stage as the featured speaker, delivering lectures on 'Core Principles of New Business' and 'Core Principles of Organization Building.' Participants, including entrepreneurs, business owners, and project leaders, gained practical knowledge and insights essential for business growth.

(※1) 'Reiwa no Tora' (https://www.youtube.com/@reiwanotora) is a popular YouTube business program where entrepreneurs pitch their business plans to active executives (the 'Tigers') to secure investment and support.

Naohiro Hayashi Shares His Vision for 'Reiwa no Tora Keieijuku'

During the opening, Naohiro Hayashi, the second-generation leader of 'Reiwa no Tora,' took the stage to deliver his opening remarks. Reflecting on last year's 'Reiwa no Tora Keieijuku,' Hayashi said, 'I attended almost every session last year, and it was truly beneficial. I personally learned more than anyone else,' sharing how he himself gained valuable insights as a participant.

He continued, 'Every Tiger said, 'This is the most useful thing I've ever learned in my entrepreneurial journey.' Since it's truly valuable, this year I want to bring in professional support to make the 'Reiwa no Tora Keieijuku' even more impactful,' expressing his deep commitment to the program and his vision to expand learning opportunities for more business leaders.

Core Principles of 'New Business'

Tetsuya Mogi, Representative Director of Pynai International Co., Ltd., who served as the speaker, delivered a lecture based on his 26 years of management and M&A experience, sharing insights on how to successfully launch new ventures.

He began by stating, 'When launching a new business, there are rules that must absolutely be followed,' and introduced his own approach to launching 'high-win-rate new businesses.'

The lecture focused on three core principles:

- Choosing an uptrend market

- Starting small and rapidly iterating with PDCA

- Aiming to become a niche market leader

Using concrete examples, he clearly explained key points on market selection, business strategy, and management decision-making.

He also emphasized the idea that 'businesses have a lifespan,' explaining the importance of not relying on a single business but continuously creating new value by adapting to societal and market changes.

Core Principles of 'Organization Building'

In the latter half of the lecture, the focus shifted to 'Organization Building.'

Mogi shared practical examples from his own experience, explaining the importance of having a strong No.2, the effective communication of MVV (Mission, Vision, Values), creating psychologically safe teams, and why executives must focus on leadership rather than day-to-day operations.

Participants listened attentively, taking detailed notes, and engaged in numerous questions after the lecture, deepening their understanding of real-world management challenges.

Active Q&A and Networking Reception

Following the lecture, a Q&A session was held. Participants asked practical questions about selling to affluent customers and differentiation strategies against large, well-capitalized corporations. Mogi responded with specific, experience-based answers to each question.

At the subsequent networking reception, both Hayashi and Mogi participated, carefully addressing individual questions from attendees. Participants also actively networked, exchanging insights on their businesses and challenges, creating a vibrant atmosphere of open communication.

Beyond the lecture, the event provided valuable opportunities for direct interaction between speakers and participants, fostering practical learning and new professional connections.

Participant Feedback

In a post-event survey, many participants responded with 'highly satisfied,' and numerous positive comments such as 'I want to implement this immediately' and 'I want to bring these ideas back to my company' were received.

- 'I was reminded of the importance of having a strong No.2 and of the CEO focusing on management. Everything discussed is something I want to implement in my company right away.'

- 'Since I'm currently launching a new business, this gave me confidence in our current direction. I want to refine our strategy further to increase our chances of success.'

- 'This was the trigger to reevaluate our MVV. I want to work on better internalizing these values across the organization.'

Future Outlook

'Reiwa no Tora Keieijuku' is scheduled to be held monthly. Going forward, active executives from the 'Reiwa no Tora' program will be invited as speakers to deliver practical insights on essential topics for business growth, including management, marketing, sales, recruitment, organization building, and fundraising.

The two companies aim to provide a platform where entrepreneurs and business leaders can learn practical knowledge and experiences from top-tier executives and grow together.

Next Event Schedule

The next 'Reiwa no Tora Keieijuku' is scheduled as follows:

Date: Saturday, July 25, 2026, 17:00–19:00

Speaker: Koji Noguchi, Representative Director, CBT Solutions Co., Ltd. (https://reiwanotora.jp/tiger/noguchi-koji/)

For details and registration, please visit the official website: https://reitora-school.com/

Event Overview

Name: Reiwa no Tora Keieijuku

Date: Saturday, June 27, 2026

Co-hosted by: Ebi Ramen and Chocolate Mont-Blanc Co., Ltd.

MONOLITH Japan Co., Ltd.

Speakers: Naohiro Hayashi ('Reiwa no Tora' Second-generation Leader / Representative Director, FC Channel Co., Ltd.)

Tetsuya Mogi (Representative Director, Pynai International Co., Ltd.)

Lecture Themes: Core Principles of New Business

Core Principles of Organization Building

Company Overview

Ebi Ramen and Chocolate Mont-Blanc Co., Ltd. has been developing its business with a focus on 'Customer First,' 'Management Strategy,' and 'Media Strategy,' aiming for high market share in niche markets. Amid increasingly complex customer touchpoints due to diversified values, our role is to interpret and guide these trends. By reevaluating industry norms from a bird's-eye view and adapting to the times, we drive innovation. Going forward, we will continue to fulfill our mission of 'Opening the Future for Our Clients' and deliver results that exceed expectations.

Company Name: Ebi Ramen and Chocolate Mont-Blanc Co., Ltd.

Address: Wakore Shinjuku Daiichi Building 1109, 7-7-26 Nishi-Shinjuku, Shinjuku-ku, Tokyo

Representative: Ryuta Sugawara, Representative Director

Established: November 2020

Business Activities: Planning, production, execution, operation, and management of events and seminars; ticket sales; advertising