No Likes, No Followers: New Social App 'arigatoloop' Launches Autumn 2026, Building a 'Gratitude Economy' Beyond Numbers and Money

Likes, follower counts, the pressure to follow back—this is for everyone who feels exhausted by today’s social media. eienloop has developed arigatoloop, an invite-only social network where people connect not through numbers or money, but through the simple word 'thank you.' This is a new initiative to bring the long-overlooked value of 'trust' back into the spotlight. A beta version will be available via TestFlight in autumn 2026.

eienloop’s Vision and Background Behind today’s monetary economy lies countless actions that 'don’t make money.' Doing something for someone. Reaching out without expecting anything in return. These actions, born from pure intentions, are difficult to assign social value in today’s monetary system. Yet, everyone has felt it at least once: 'Money isn’t everything.' If, 50 years from now, the economy no longer runs solely on money, then there must be a world where the economy runs on 'something other than money,' and where 'something other than money' holds social value. We believe there should be a new economy running alongside the monetary one—a system where 'trust' circulates from person to person. eienloop aims to realize this new economic sphere.

Introducing the 'Gratitude Economy' Trust in others and being trusted by others drives many people’s actions. Yet trust remains invisible and thus hard to evaluate. When trust circulates as an economy, what we can observe is the feedback received after an action: the word 'thank you.' In other words, gratitude in the form of 'thank you' circulates behind trust. To restore this buried value to the center of society, eienloop proposes a new economic sphere called the 'Gratitude Economy.' Just as 'money' holds value in today’s monetary economy, in the Gratitude Economy, the word 'thank you' holds value. 'Thank you' becomes the currency that drives economic circulation. A society where individuals can freely invest their energy into what they truly care about—free from the constraints of money—can emerge within the Gratitude Economy. When personal energy flows directly into personal passions, a new economy, unbound by currency, begins to circulate. This is the vision of the 'Gratitude Economy' we aim to create.

About the Invite-Only SNS 'arigatoloop' 'arigatoloop' is eienloop’s answer to these challenges and the first step toward realizing the Gratitude Economy. It is an invite-only app with no 'like' button or follower count display. The only features are the ability to exchange 'thank you' messages and a 'third-party introduction' function based on trust. Users express their gratitude in words whenever they feel it and can later revisit 'thank you' messages they may have forgotten. Through mutual introductions, connections deepen, and these relationships become stronger as daily gratitude is preserved in the form of 'thank you' messages. Unlike typical modern social apps that connect people through likes and follower counts, arigatoloop connects people through the genuine feeling of gratitude. The goal is to create a small-scale Gratitude Economy among arigatoloop users.

Message from the CEO I’ve seen too many times how people who work hard for others go unrewarded. It’s always frustrated me, and I’ve long felt that 'this system is flawed.' arigatoloop is my personal answer to that discomfort. I want to create a world where unseen efforts and kindness are properly valued and circulate as social capital. I want to build a society where acting for others isn’t a loss, but where the more 'thank you' messages someone receives, the more visible their value becomes. I’m serious about making this honest, straightforward economic sphere a reality.