El Rose Co., Ltd. (Headquarters: Fukui City, Fukui Prefecture), operator of the non-compressive chest-flattening innerwear brand "Nstyle," will exhibit for the first time at Tokyo Pride 2026 Youth Pride, held from Saturday, June 13 to Sunday, June 14.
About Tokyo Pride 2026 Youth Pride
Youth Pride is an event for LGBTQ+ individuals and allies of the youth generation nationwide to connect and meet peers. The 2026 event, themed "One Friend, One Love, One Future," will feature programs focused on fostering connections among participants.
Background of the Exhibit
Nstyle is a "chest-flattening innerwear" brand that provides natural flattening correction without compression by supporting the bust from below and dispersing it upwards. It was born from the desire of the corrective garment manufacturer to meet customer requests to "make the bust look smaller and more compact." Despite the diverse spectrum of gender identity, the underwear market often retains a binary premise of "for men" and "for women." Nstyle addresses this issue and is used by a wide range of customers who want to enjoy fashion that reflects their identity, regardless of sexuality or gender.
Many users have expressed sentiments like, "I wish I had found this sooner," and "I want to give this to my younger self." Adolescence is a time when one can feel confused and anxious as the mind catches up with physical changes. The gaze of others, movement during exercise, and the chest silhouette in uniforms can often be sources of stress. The decision to exhibit was driven by the desire to support youth through the power of innerwear.
Event Overview
- Date: Saturday, June 13 – Sunday, June 14, 2026, 10:00 AM – 6:00 PM - Venue: WITH HARAJUKU HALL (1-14-30 Jingumae, Shibuya-ku, Tokyo) - Admission: Free - Organizer: NPO Tokyo Rainbow Pride (Youth Project) - URL: https://pride.tokyo/youth/
Nstyle Exhibit Details
This year's theme is "Interaction," with programs designed for participants to meet and connect naturally. Nstyle will feature two main attractions: a talk event and a pop-up shop.
### ① "Our Fashion Meeting: Starting with Our Worries" by Nstyle
- Date: Saturday, June 13, 4:05 PM – 4:45 PM A fashion meeting for youth hosted by Nstyle and Palettalk. It's a space to bring up and verbalize subtle concerns about gender "likeness" and fashion. The goal is to find hints for making comfortable choices by discovering new perspectives. Speaker: Aya Goda (CEO of TIEWA Inc. / Editor-in-Chief of Palettalk)
### ② Nstyle Pop-up Shop
A booth where visitors can experience and purchase "Nstyle" chest-flattening innerwear, developed for those who want to make their bust appear more compact. Fitting rooms will be available.
### Product Introduction
The Nstyle Half Top / Tank Top provides natural flattening without compression. A June 2025 renewal improved its moisture-wicking and quick-drying properties. - Product Name: Nstyle Half Top - Price: ¥5,280 (tax included) - Colors: White, Black, etc.
FACT BOX
- Source: PR TIMES
- Category: Event
- Products / services: Nstyle