FamilyMart Co., Ltd. announced the introduction of 'BIMI' (Brand Indicators for Message Identification) starting May 2026. This technology visually proves the authenticity of their emails by displaying the official company logo in supported email clients like Gmail and Yahoo! Mail. This initiative, part of their 45th-anniversary 'Number One Challenge,' builds upon their strict DMARC 'Reject' policy to eliminate phishing threats and provide a secure, stress-free digital environment for users without requiring specialized knowledge.
FACT BOX
- Source: PR TIMES
- Category: 其他
- Products / services: BIMI / DMARC