FamilyMart Co., Ltd. will celebrate its 45th anniversary in September 2026. Building on five key themes, the company is operating under the slogan 'Ichiban Challenge.' As part of its efforts to provide 'the most exciting and fun' experiences, the company is launching the first-ever lottery for 'True & Lip,' a new group under STPR Inc. that has been appointed as ambassadors for 'Famima Online Kuji.' The lottery will be available exclusively on Famima Online starting at 12:00 PM on May 29, 2026.

The main feature of this lottery is its original customization concept. Fans can collect various parts to create their own unique charms, whether by customizing them to represent their 'oshi' (favorite member) or arranging them to reflect the bond of the group. The Last Prize is a special original chain featuring a 'plump heart' design with the group's logo.

Additionally, the company is distributing coupons that make shipping effectively 1 yen for the second order onwards, and will feature the group in videos on the in-store digital signage 'Famima TV.' The price is 880 yen (tax included) per draw, and the sales period runs until June 30.

FACT BOX

  • Source: PR TIMES
  • Category: product_launch