F&P Japan Opens Official Store on TikTok Shop, Offering 10% Off and Free Shipping Over 5,000 Yen to Celebrate

F&P Japan Co., Ltd. (Headquarters: Taito-ku, Tokyo, Representative Director: Teruaki Nishino, hereinafter referred to as F&P) is pleased to announce the opening of an official store on "TikTok Shop," an e-commerce function that allows users to purchase products directly on TikTok.

To commemorate the opening of the official store, we are running a campaign where customers can purchase eligible items at a 10% discount, along with a special offer of free shipping for purchases of 5,000 yen or more.

Through a purchasing experience linked with TikTok's short videos and live streaming, we aim to deliver F&P products to an even wider audience.

■ Background of Opening the TikTok Shop Official Store TikTok is utilized worldwide as a social networking service centered on short videos. In recent years, a purchasing experience that combines video content with e-commerce has been spreading.

TikTok Shop provides a mechanism where products are introduced through videos and live broadcasts, and viewers can purchase them directly within the app seamlessly. Because users can discover products while enjoying content and make purchases smoothly, it is attracting significant attention as a new sales channel.

In response to these changing environments, F&P will expand the opportunities for people to learn about our brand and products through more diverse touchpoints by opening a store on TikTok Shop.

■ Opening Commemorative Campaign To celebrate the launch of our official TikTok Shop store, we will be running the following campaign.

- Campaign Period: Monday, March 30, 2026 – Tuesday, April 28, 2026 - 10% OFF on eligible products - Free shipping on purchases over 5,000 yen

Through TikTok Shop, we provide an opportunity for users to experience F&P products more casually and easily.