Buy and Hold Co., Ltd., Led by 'Lion Nii-san,' Donates to Zushi City's International Education Initiative

Overview of Donation Buy and Hold Co., Ltd. (Headquarters: Zushi City, Kanagawa Prefecture; President and CEO: Takahiro Yamaguchi), led by investor and influencer 'Lion Nii-san' (Takahiro Yamaguchi), has announced a 10 million yen donation from its revenue. This marks the second such donation, following the 2024 fiscal year.

The 10 million yen will be distributed over two years—fiscal 2026 and 2027—and will primarily support the improvement of the international education environment in Zushi City.

Donation Ceremony On May 18, 2026, a donation ceremony was held at the Zushi City Hall, where President Yamaguchi received a letter of appreciation from Mayor Satoru Kirigaya.

Financial Education Initiatives 'Lion Nii-san' has been conducting ongoing financial literacy lectures and seminars at junior high schools in Zushi City: - March 4, 2026: Financial lecture for 3rd-grade students at Kuki Junior High School. - February 25, 2026: Free financial education lecture for 3rd-grade students at Zushi Junior High School. - February 13, 2026: Volunteer lecture at Numama Junior High School. - February 4, 2025: Financial education class at Numama Junior High School.

Profile: Takahiro Yamaguchi ('Lion Nii-san') Representative of the 'Financial Free College,' a school for finance and entrepreneurship. With 700,000 total social media followers, his books, including 'FIRE on an Annual Income of 3 Million Yen' and 'New NISA Complete Strategy,' have each surpassed 100,000 copies sold.