FIRE KIDS Co., Ltd. has officially announced its appointment as a Gold Sponsor for the upcoming martial arts event, "BreakingDown20," scheduled to take place on Sunday, June 14, 2026. This marks the third consecutive time the company has held a Gold Sponsorship, following BreakingDown18 and BreakingDown19.

Established in 1995, FIRE KIDS has grown as a leading company in the vintage watch industry, focusing on quality and unique market encounters. The company noted that its commitment to pursuing authentic value aligns with BreakingDown’s mission to challenge industry norms and create new value within the martial arts sphere. By supporting this milestone 20th event, FIRE KIDS aims to celebrate the spirit of challengers who risk everything on a high-intensity, one-minute stage.

In the world of vintage horology, every timepiece represents a specific era and the story of its owner. Similarly, BreakingDown participants carve out their own stories within short bursts of time. FIRE KIDS seeks to connect the enduring value of the past with the passion of modern challengers through this ongoing collaboration.

Corporate and Event Overview: Founded in Hakuraku, Yokohama, FIRE KIDS specializes in one-of-a-kind timepieces produced between the 1900s and early 2000s. The company operates locations in Yokohama, Nakano Broadway, and Ginza Nine.

BreakingDown20 Details: - Date: June 14, 2026, 12:30 PM (Doors open at 11:00 AM) - Venue: Marine Messe Fukuoka Hall A - Tickets: Ranging from SVIP (¥550,000) to C-Class (¥8,000), with student discounts starting at ¥5,000. - Online Viewing (PPV): Advance tickets at ¥3,700, same-day at ¥4,500. - Ticket Sales Period: May 27, 2026 – June 21, 2026.

BreakingDown is a mixed martial arts entertainment format where fighters from diverse backgrounds compete in one-minute, one-round matches to determine the strongest competitor.

FACT BOX

  • Source: PR TIMES
  • Category: スポーツ協賛・ブランディング