Leveraging Trading Company Expertise for Field Challenges: Fujitex Launches Specialized Media 'FUJITEX Hub' on its 40th Anniversary

Fujitex Co., Ltd. (Headquarters: Nakano-ku, Tokyo; President: Yusuke Ichimori; hereinafter 'Fujitex') has launched 'FUJITEX Hub,' a new information media that presents 'optimal solutions' to increasingly complex management challenges across business domains, as part of its initiatives to celebrate its 40th anniversary coming in April 2026.

This media centralizes the specialized knowledge and field know-how that the company has individually accumulated in each business area over the 40 years since its founding. We aim to lead the solution of customer challenges from the multifaceted perspective unique to a trading company.

### Background and Purpose of Launch

1. Building a 'Knowledge Infrastructure' at the 40th Anniversary Milestone Since its establishment in 1986, Fujitex has been tackling customer challenges on the front lines as a trading company. On the occasion of its 40th anniversary, the company has reconstructed approximately 1,000 items of know-how in various fields that were previously scattered across more than 20 sites it operates. We have consolidated them into a 'Knowledge Hub' that allows customers to confidently judge 'what to do next' in line with today's business environment.

2. Addressing Complex 'Combined Challenges' and Brand Renewal In recent years, the challenges faced by companies have become complex and intertwined across multiple areas, such as the '2024 Logistics Problem,' Green Transformation (GX), and Digital Transformation (DX). Following the full renewal of the corporate website in April 2025, we will return our multifaceted business value to society as specific 'insights' through this media and provide a consistent brand experience.

### Four Main Categories to be Developed

This media will disseminate information centered on the following four categories for managers and persons in charge at companies facing complex management issues such as logistics, environment, and DX.

1. Wisdom of Management and General Affairs Back-office strategies to 'strengthen defense and turn to offense.' Practical know-how to minimize management risks, from compliance measures like the Waste Management Law to disaster countermeasures.

2. Promotion and Branding How to create a 'reason to be chosen.' Ideas directly linked to sales growth, such as differentiation through eco-friendly displays and exhibition utilization techniques that maximize Return on Investment (ROI).

3. SDGs and Environmental Response Environmental management that balances cost reduction with corporate value improvement. Sustainable business habits with practical benefits, such as capital investment for a decarbonized society and building a trusted 'green supply chain.'

4. Operational Efficiency and DX Promotion Solving 'labor shortages' through systems. Practical know-how to increase operating profit margins, from automation and labor-saving in logistics warehouses to 'right-sized DX' utilizing IT introduction subsidies.

### Message from Raijo, Manager of Marketing Department 'We were established...'